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CARD MY YARD
Card My Yard franchises operate yard greeting businesses that provide services for setting up and displaying festive yard signs and customized messages designed for temporary display in front of customers’ homes and businesses to commemorate and celebrate events and occasions of all kinds. Franchisees use the franchisor's proprietary business operating system, including methods, procedures, manuals, standards, and marks, typically from a home office with garage storage. The target market consists of homeowners, renters, and businesses with yards seeking luxury lifestyle purchases in a developing market influenced by consumer tastes and economic conditions.
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Franchise Costs
25% royalty (or greater of 25% or monthly minimums) + 0.5% marketing fund (min. $100/mo after first year)
Financial Performance
Item 19 Financial Performance
Data Based On: The gross sales data (average and median gross revenue) is based on 457 franchised locations open for at least 12 months as of 12/31/2025, for the '2025 Gross Sales'. The estimated gross profit data for the first year is based on a separate sample of 410 franchised locations due to specific data availability.
* Average gross revenue and median gross revenue are extracted directly from Table 1, 'System (all franchise locations over 1 year old)' row for '2025 Gross Sales Earned'. Average gross profit is extracted directly from Table 4, 'System (all franchise locations over 1 year old)' row for 'Average First Year Gross Profit'. Other profit metrics (net income, net profit, EBITDA) are explicitly stated as not included in the provided figures, and not derivable, as per the 'Additional Notes' section (Operating Expenses).
Extracted Item 19 Section
Avg. Revenue: $21,286
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Unlock financial performance dataCARD MY YARD Franchise Analysis
Yard greeting services like Card My Yard tap into celebratory trends, delivering custom signs for birthdays and events from a simple home setup. Item 19 financial disclosures uncover revenue patterns across hundreds of units, while elevated terminations and a sharp system contraction raise eyebrows. Does this low-barrier entry hide profitability pitfalls or signal a buyer's market?
Item 7 in the 2026 FDD pegs initial investment at $10,350-$18,550, including an $8,500 franchise fee, making it one of the lowest in entertainment services—ideal for bootstrappers operating from a garage. However, the 25% royalty (or the greater of that versus monthly minimums) plus 0.5% brand fund (minimum $100/month after year one) devours margins on disclosed Item 19 figures: average gross revenue of $21,286 and median $16,933 per unit. At 25% royalty alone, that's roughly $5,300 annually from average sales, leaving razor-thin room after other costs in this seasonal, consumer-driven niche.
System health shows turbulence: 490 franchise locations (plus 2 corporate) after dropping 10% from 543 in 2024 to 490 in 2025, with 42 terminations, 42 non-renewals, and 57 transfers signaling franchisee churn since franchising began in 2017. Acquired by FS PEP Holdco, LLC under CMY Holdco, the brand pushes proprietary systems but faces economic sensitivity in luxury yard displays. For investors eyeing quick starts under $20K, the combo of accessible entry and high fees on modest revenues demands scrutiny—potentially viable part-time but risky full-time without volume growth.
Analysis based on the 2026 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How CARD MY YARD Compares
Key Insights
- One of the lowest investment costs in Entertainment & Recreation (ranked #1 of 22)
- #1 largest franchise system in Entertainment & Recreation
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
CARD MY YARD Current | $10K – $19K | $9K | 25.0% | 490 |
| AMERICAN POOLPLAYER'S ASSOCIATION INC | $22K – $31K | $10K | 20.0% | 334 |
| PAINTING WITH A TWIST | $119K – $256K | $25K | 6.0% | 219 |
| URBAN AIR ADVENTURE PARK | $2.9M – $7.9M | $100K | 7.0% | 202 |
| D-Bat | $536K – $1.0M | $45K | 40.0% | 170 |
| AMAZING ATHLETES | $75K – $101K | $50K | 8.0% | 169 |
Entertainment & Recreation Average 22 franchises | $723K – $1.8M | $46K | 10.1% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 22 Entertainment & Recreation franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
+30 more states
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Unlock location growth dataFranchisee Contacts
366 franchisee contacts on file from official FDD filings.
366 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a CARD MY YARD franchise ranges from $10,350 to $18,550. This includes a franchise fee of $8,500. Ongoing royalty fees are 25.0% of gross sales.
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