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COBBLESTONE SUITES

COBBLESTONE SUITES

Cobblestone Hotels, LLC offers franchises for the establishment and operation of upper-midscale Cobblestone Lodging Facilities, including Cobblestone Suites, Inn & Suites, and Hotel & Suites, either through new construction or conversion of existing hotels. These facilities provide high-quality lodging and accommodation services in underserved markets such as communities with populations over 3,000 or suburbs of larger cities. The target market includes business and leisure travelers, local community members, conventions, and tour groups.

121locations
$100K–$2357K
Since 2013
Hospitality & LodgingNeenah, WIwww.cobblestonehotels.comDisclaimer

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Franchise Costs

Franchise Fee
$45,000
Initial Investment
$99,999 – $2,356,999
Royalty Rate
N/A
Brand Fund
N/A
Fixed Monthly Fees
$1,330 – $1,360

$3.75 per guest room per day Monthly Fee (e.g. $6,075/mo for 54 rooms) + $0.75 per guest room per day Marketing Fund Fee (e.g. $1,215/mo for 54 rooms) + $1,300-$1,360/mo technology fees (CRS $820 + PMS $195 + email $15-45 + Rewards $300 min)

Financial Performance


Item 19 Financial Performance

Data Based On: 54 Cobblestone Inn & Suites® and Cobblestone Hotel & Suites® that have 45 or more guest rooms, were open for the entire 24-month period ended December 31, 2024, and for which detailed financial data was received in a consistent format.

* The document provides operational performance metrics (CRS contribution percentage, ADR, Occupancy, RevPAR) but explicitly states that it 'does not reflect any costs of sales, operating expenses, and other costs or expenses'. Therefore, average gross revenue, gross profit, net income, net profit, EBITDA, and estimated profit ranges cannot be extracted or calculated from the provided data.

Extracted Item 19 Section

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COBBLESTONE SUITES Franchise Analysis

Cobblestone Suites carves a niche in upper-midscale hotels for small towns and suburbs often overlooked by big chains. Item 19 lays bare financial performance across its network, paired with a decade of franchising that has built quiet momentum. Yet with terminations barely registering and bold new unit forecasts, does this spell reliable returns or hidden market risks?

Item 7 details a franchise fee of $45,000, but the real spread is in total investment: $99,999 minimum for conversions up to $2,356,999 for ground-up builds, reflecting flexibility for different capital levels. Royalties hit $3.75 per room per day—equating to $6,075 monthly for a typical 54-room property—plus $0.75 per room marketing ($1,215/mo) and tech stack fees ($1,300-$1,360/mo including CRS, PMS, email, rewards). Item 19 disclosure is a green flag, offering gross revenue data to model profits after these fees, which run 5-7% of room revenue in a category where averages hover 4-6%.

System vitality shines: 115 locations in 2023 swelled to 121 in 2024 (+5%), with 19 new units projected amid 7 transfers but just 4 terminations and 1 non-renewal—far below volatile hotel norms. This low churn suggests strong operator satisfaction since 2013 inception from Neenah, WI HQ. For investors, the wide cost range favors conversions in population-3,000+ spots serving business travelers; steady growth beats contraction peers, but capex heft demands volume to offset fees—ideal if you spot underserved demand.

Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.

How COBBLESTONE SUITES Compares

Key Insights

  • One of the lowest investment costs in Hotels (ranked #3 of 34)
FranchiseInvestmentFeeRoyaltyLocations
COBBLESTONE SUITES
Current
$100K – $2.4M$45KN/A121
SUPER 8$4.7M – $6.9M$25K5.5%1,375
DAYS INN, DAYS HOTEL AND DAYS INN & SUITES$7.6M – $9.4M$35K5.5%1,235
LA QUINTA INN & SUITES$12.8M – $17.2M$55K5.5%884
RED ROOF PLUS AND SUITES$7.3M – $8.9M$27K5.0%596
BAYMONT INN & BAYMONT INN & SUITES$7.6M – $10.5M$26K5.0%547
Hotels Average
34 franchises
$8.7M – $22.2M$48K5.3%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 34 Hotels franchises by location count.

Locations & Growth


Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2024)

Outlets by state across the United States

Top States
1IA
25
2WI
24
3NE
12
4ND
10
5CO
8
6PA
7
7TX
5
8WY
4
9MN
3
10IL
3
11IN
3
12KS
3
13OH
3
14ID
2
15AR
2

+6 more states

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Franchisee Contacts

32 franchisee contacts on file from official FDD filings.

32 Contacts Available

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Due Diligence


Litigation (Item 3)

Franchisee Cases0
No litigation involving franchisees reported

Bankruptcy (Item 4)

Bankruptcy HistoryNo
No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
4
Non-Renewals
1
Reacquired
0
Ceased Ops
0
Transfers
7
Sold to Franchisees
0
Projected New
19

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Frequently Asked Questions

The total initial investment to open a COBBLESTONE SUITES franchise ranges from $99,999 to $2,356,999. This includes a franchise fee of $45,000.