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Escapology
Escapology franchises operate live escape game facilities, known as escape rooms, where teams of players cooperatively discover clues, solve puzzles, and accomplish tasks to 'escape' within a set time period. The business model centers on franchising the Escapology System for stand-alone storefront locations or integrations into family entertainment centers, casinos, or theme parks. They target the general public seeking high-quality, immersive entertainment experiences.
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Franchise Costs
6% royalty (with monthly mins) + 2% innovation fee + $849-$1,599/mo managed marketing + $499/mo technology fee + $149/mo booking/POS fee
Financial Performance
Item 19 Financial Performance
Data Based On: 52 franchised units (43 Stand-Alone and 9 Family Entertainment Center units) open for a full year of 2024.
* Calculated weighted average gross revenue: (43 Stand-Alone units × $707,671 + 9 FEC units × $271,288) / 52 total units = $632,143.17. Calculated weighted average net profit (Profit After Core Expenses): (43 Stand-Alone units × $248,262 + 9 FEC units × $155,303) / 52 total units = $232,172.94. Median gross revenue, revenue quartiles, gross profit, EBITDA, and net income could not be determined for the combined franchised units from the provided data. 'Profit After Core Expenses' is used as 'average_net_profit' as per its definition in Note 5, which clarifies it is before certain other expenses needed to calculate EBITDA.
Extracted Item 19 Section
Avg. Revenue: $632,143
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Unlock financial performance dataEscapology Franchise Analysis
Escape rooms have exploded as the next big thing in family entertainment, and Escapology's model promises immersive thrills for teams racing against the clock. Item 19 lays out revenue data that catches eyes in this niche, while a stack of SBA loans hints at real-world financing success for owners. But with hefty ongoing fees and a wide investment range, does this franchise unlock profits or just lock you in? Dive deeper to see the full picture.
Item 7 in the 2025 FDD pegs total investment at $626,500 to $2,295,500 for a standalone escape room facility, covering build-out for multiple themed rooms, AV systems, props, and initial marketing—perfect for high-traffic spots like family centers or casinos. The $45,000 franchise fee gets you the proven Escapology System, training in Orlando, and site selection help since franchising began in 2016. Ongoing hits include 6% royalty (with monthly minimums), 2% brand fund, plus $849-$1,599/month managed marketing, $499/month tech fee, and $149/month booking/POS—stacking up to noticeable ongoing costs that could eat 10-15% of sales if volumes dip.
Item 19 shines with average gross revenue of $632,143 across comparable units, a solid benchmark for this entertainment play where sessions run $30-40/person and groups of 4-8 fill prime evening slots. System growth jumped 21% from 52 to 63 locations last year, with 12 corporate spots, just 1 transfer, and 12 projected new units signaling momentum under Peninsula Capital Partners. 37 SBA loans averaging $575,432 show lenders back it, often financing 70-80% of startup—ideal if you're leveraging debt. For entertainment investors eyeing $200K+ cash-on-cash returns post-ramp-up, Escapology's data stacks up well against peers, but nail location and marketing to hit those averages.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How Escapology Compares
Key Insights
- #3 largest franchise system in Family Entertainment
- One of the lowest SBA loan default rates in Family Entertainment
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Escapology Current | $627K – $2.3M | $45K | 6.0% | 63 |
| URBAN AIR ADVENTURE PARK | $2.9M – $7.9M | $100K | 7.0% | 202 |
| ALTITUDE TRAMPOLINE PARK | $2.1M – $3.5M | $65K | 6.0% | 71 |
| Miss Teen USA | $24K – $1.2M | N/A | N/A | 51 |
| Pump It Up | $104K – $661K | $30K | 6.0% | 42 |
| MONSTER MINI GOLF | $885K – $1.5M | $60K | 7.0% | 25 |
Family Entertainment Average 16 franchises | $1.1M – $2.5M | $53K | 6.3% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 16 Family Entertainment franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+14 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for Escapology franchisees (2017 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
37 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
2 franchisee contacts on file from official FDD filings.
2 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a Escapology franchise ranges from $626,500 to $2,295,500. This includes a franchise fee of $45,000. Ongoing royalty fees are 6.0% of gross sales.
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