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Pump It Up
Pump It Up franchises operate family entertainment centers featuring super-sized branded inflatable equipment, active and creative games, party rooms, merchandise, food, beverages, and related services in arenas designed for safe, fun play. The business model involves franchised locations typically 9,000-11,000 square feet in retail, light industrial, or commercial areas, generating revenue from birthday parties, open jumps, camps, and special events. The primary target market is children under 18, along with families, after-school programs, day cares, and youth groups.
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Franchise Costs
6% royalty + 2% brand fund
Financial Performance
Item 19 Financial Performance
Data Based On: 40 franchised Rotation Units or Double Units reported average gross revenue for calendar year 2024, excluding units with extended closures and single units.
Extracted Item 19 Section
Avg. Revenue: $735,075
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Unlock financial performance dataPump It Up Franchise Analysis
What if a franchise boasting disclosed revenues from Item 19 is quietly shrinking instead of surging? Pump It Up's inflatable party arenas promise kid-focused fun, yet their modest footprint and recent dip hint at challenges beneath the bounce-house excitement. Dive deeper to uncover if the financials make this a hidden gem or a risky inflatable.
Item 7 outlines initial investments from $104,200 to $661,190, with a $30,000 franchise fee covering training and site selection for 9,000-11,000 sq ft venues. Ongoing fees hit 6% royalties plus 2% brand fund, standard for entertainment but eating into margins on $735,075 average gross sales and $630,533 median from Item 19 across existing units. No net profit figures are provided, but these grosses suggest potential after covering leases and staffing—though the wide investment range signals variability in buildouts from basic to premium setups.
System health shows contraction from 46 to 42 locations (-9%), with 4 transfers but litigation notes reveal disputes over contracts and competition. SBA data shines: 33 loans averaging $498,824 at a low 6.1% default rate, indicating solid financing access and repayment track record. For investors eyeing family entertainment, the revenue punch is real, but stalled growth and legal friction demand scrutiny—could targeted markets revive it, or is the party winding down?
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How Pump It Up Compares
Key Insights
- One of the lowest investment costs in Family Entertainment (ranked #2 of 16)
- Top 10 largest franchise system in Family Entertainment
- Lower than average SBA loan default rate in Family Entertainment
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Pump It Up Current | $104K – $661K | $30K | 6.0% | 42 |
| URBAN AIR ADVENTURE PARK | $2.9M – $7.9M | $100K | 7.0% | 202 |
| ALTITUDE TRAMPOLINE PARK | $2.1M – $3.5M | $65K | 6.0% | 71 |
| Escapology | $627K – $2.3M | $45K | 6.0% | 63 |
| Miss Teen USA | $24K – $1.2M | N/A | N/A | 51 |
| MONSTER MINI GOLF | $885K – $1.5M | $60K | 7.0% | 25 |
Family Entertainment Average 16 franchises | $1.1M – $2.5M | $53K | 6.3% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 16 Family Entertainment franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+7 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for Pump It Up franchisees (2010 – 2023)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
33 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
42 franchisee contacts on file from official FDD filings.
42 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Breach of contract, trademark infringement, tortious interference, and post-termination competition disputes with former franchisees.
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a Pump It Up franchise ranges from $104,200 to $661,190. This includes a franchise fee of $30,000. Ongoing royalty fees are 6.0% of gross sales.
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