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Hawaii Fluid Art

Hawaii Fluid Art

Hawaii Fluid Art franchises operate studios offering group and individual art classes focused on fluid art techniques such as acrylic pour, resin art, tumbler art, glass painting, and mosaic classes, along with private lessons, retail sales of artwork, and event space rentals. The business model involves franchisees paying initial fees and ongoing royalties to use the Hawaii Fluid Art brand, system standards, and support for operating these creative experiential studios. The target market includes art enthusiasts, families, groups for parties and events, and individuals seeking hands-on creative activities.

21locations
$182K–$340K
Since 2021
ServicesCedar Hill, TXwww.HawaiiFluidArt.comDisclaimer

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Franchise Costs

Franchise Fee
$65,000
Initial Investment
$182,450 – $339,600
Royalty Rate
8.00%
Brand Fund
2.00%
Fixed Monthly Fees
$2,950 – $3,300

8% royalty (min. $750/mo) + 2% brand fund + $950/mo technology + $2,000/mo digital marketing (min.) + $350/mo Upfluence (opt-in)

Financial Performance


Item 19 Financial Performance

Data Based On: 5 disclosed outlets (2 company-owned, 3 franchised) operated continuously for the full year 2023 (January 1, 2023, to December 31, 2023).

* The document provides 'Average Net Revenue per Retail Sale' for franchised outlets, but explicitly states that 'Retail sales represent separate sales from the studio art experience.' As such, this data does not represent the total gross revenue per franchise unit, which includes both retail sales and studio art experience revenue. Without total gross revenue per unit, other unit-level financial performance metrics (median revenue, profit, EBITDA, and profit estimations) cannot be accurately determined or calculated from the provided information.

Extracted Item 19 Section

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Hawaii Fluid Art Franchise Analysis

Imagine a paint-splattered studio where families and friends pour acrylics into mesmerizing fluid art—now picture that concept exploding across the U.S. in just two years. Hawaii Fluid Art's FDD Item 19 unveils revenue insights from its experiential art studios, while a robust SBA loan track record hints at franchisee financing success. But with such rapid expansion, is this creative venture primed for your investment, or hiding early-stage risks?

Item 7 lays out the financial entry: initial investment ranges from $182,450 to $339,600, including a hefty $65,000 franchise fee. Ongoing fees stack up aggressively—8% royalty (minimum $750/month), 2% brand/ad fund, $950/month technology fee, $2,000/month minimum digital marketing, and optional $350/month Upfluence. These fixed costs could pressure cash flow in slower months, especially for a build-out heavy model in the arts & crafts niche. Item 19's disclosure is a green flag, offering actual earnings data to model profitability, though averages aren't specified here—prospective owners should dig into representative studios for realistic AUVs.

System health screams momentum: from 3 locations in 2022 to 21 franchise units by 2023 (+600% growth), plus 3 corporates and 30 projected new units. Only 3 terminations and 1 transfer signal low churn despite youth (franchising since 2021). SBA data bolsters credibility—17 loans averaging $147,582, suggesting banks back this play. For art lovers eyeing a passion business, the growth trajectory and transparency make Hawaii Fluid Art compelling, but high fixed fees demand strong local demand for classes, parties, and retail to hit escape velocity.

Analysis based on the 2024 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.

How Hawaii Fluid Art Compares

Key Insights

  • Higher investment than 83% of Arts & Crafts franchises
  • Top 10 largest franchise system in Arts & Crafts
  • One of the lowest SBA loan default rates in Arts & Crafts
FranchiseInvestmentFeeRoyaltyLocations
Hawaii Fluid Art
Current
$182K – $340K$65K8.0%21
BOARD AND BRUSH CREATIVE STUDIO$75K – $100K$25K6.0%193
COLOR ME MINE LLC$219K – $475K$30K5.0%124
Pinot's Palette$119K – $259K$25K6.0%67
The Hot Spot$80K – $155K$40K5.0%6
Extreme Art Studio$119K – $355K$45K8.0%N/A
Arts & Crafts Average
6 franchises
$133K – $281K$38K6.3%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 6 Arts & Crafts franchises by location count.

Locations & Growth


Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2023)

Outlets by state across the United States

Top States
1TX
8
2FL
2
3SC
2
4TN
2
5MO
1
6OK
1
7SD
1
8AL
1
9CO
1
10IL
1
11MI
1
12OH
0

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SBA Loan History


Historical SBA 7(a) loan data for Hawaii Fluid Art franchisees (20232025)

Total Loans
17
Average Loan
$147,582
Total Volume
$2.5M
Default Rate
0.0%

Loans by Year

SBA 7(a) loan activity over time

* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.

17 SBA loans on record

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Franchisee Contacts

27 franchisee contacts on file from official FDD filings.

27 Contacts Available

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Due Diligence


Litigation (Item 3)

Franchisee Cases0
No litigation involving franchisees reported

Bankruptcy (Item 4)

Bankruptcy HistoryNo
No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
3
Non-Renewals
0
Reacquired
0
Ceased Ops
0
Transfers
1
Sold to Franchisees
0
Projected New
30

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Frequently Asked Questions

The total initial investment to open a Hawaii Fluid Art franchise ranges from $182,450 to $339,600. This includes a franchise fee of $65,000. Ongoing royalty fees are 8.0% of gross sales.