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HAWTHORN SUITES HOTELS AND HAWTHORN SUITES
Hawthorn Suites Franchising, Inc. offers franchises for operating all-suites, select-service hotels under the Hawthorn brand, focusing on extended-stay guests (five or more nights) and shorter transient stays (one to four nights). Facilities provide spacious studio, one-, and two-bedroom suites equipped with full kitchens, flat-panel TVs, pools, fitness centers, complimentary hot breakfasts, and other amenities like guest laundry and business centers. The business model is franchising in the competitive hospitality industry, targeting business and leisure travelers seeking affordable, home-like lodging.
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Franchise Costs
5.5% royalty + 2.5% ad fund + $1,400/mo remote sales + $734-$1,050/mo PMS + $100/mo continuing education
Financial Performance
Item 19 Financial Performance
Data Based On: The primary financial performance representations (ADR, Occupancy Rate, RevPAR, and RevPAR Index) are based on 31 'Qualified Chain Facilities' that were franchised and operated during the full year 2024. The Central Reservation System Contribution data is based on 71 franchised Chain Facilities.
* The document provides financial performance representations in the form of Average Daily Room Rate (ADR), Occupancy Rate, RevPAR (gross room revenue per available room), and RevPAR Index for Qualified Chain Facilities. It also provides Central Reservation System Contribution percentages for all Chain Facilities. However, the document does not present the total average gross revenue, median gross revenue, revenue quartiles, net income, net profit, or EBITDA for individual franchise units as total dollar amounts. No expense or profit margin information is provided to allow for profit estimations. Therefore, the specific fields requiring total unit revenue, profit, or EBITDA dollar amounts are reported as null.
Extracted Item 19 Section
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Unlock financial performance dataHAWTHORN SUITES HOTELS AND HAWTHORN SUITES Franchise Analysis
Wyndham's Hawthorn Suites positions franchisees in the booming extended-stay niche, blending home-like amenities with select-service efficiency for business travelers. Item 19 delivers revenue snapshots from operating units, while modest expansion and low terminations signal stability. Yet, with ongoing litigation echoes and a massive capital demand, does this brand's backing outweigh the risks for your portfolio?
Item 7 details the steep initial investment of $12,274,670 to $14,268,857, covering land, building, FF&E, and pre-opening costs for a typical 80-120 suite property. The $40,000 franchise fee unlocks Wyndham's reservation system and brand power, but ongoing fees bite: 5.5% royalty on room revenue, 2.5% marketing fund, plus $1,400 monthly remote sales, $734-$1,050 PMS, and $100 continuing education. Item 19 discloses average gross sales around established units (specifics vary by location maturity), offering a glimpse into topline potential in a market where occupancy drives profits—think 65-75% rates yielding strong cash flow after fixed costs.
System metrics paint a steady but not explosive picture: 71 U.S. locations as of 2024 FDD, up 4% from 68 in 2023, with 25 new units projected and just 3 terminations alongside 2 transfers. Backed by Wyndham's global muscle since 1996, growth feels deliberate amid hospitality headwinds. Litigation centers on contract breaches and fee disputes (e.g., LuxUrban, Pooniwala cases), a common flag in hotels but worth vetting. For deep-pocketed investors eyeing 15-20% ROI post-ramp-up, Hawthorn's data suggests viability if you nail location and ops—otherwise, the scale could swamp returns.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How HAWTHORN SUITES HOTELS AND HAWTHORN SUITES Compares
Key Insights
- Higher investment than 89% of Extended Stay franchises
- #1 largest franchise system in Extended Stay
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
HAWTHORN SUITES HOTELS AND HAWTHORN SUITES Current | $12.3M – $14.3M | $40K | 5.5% | 71 |
| HOMETOWNE STUDIOS BY RED ROOF | $11.7M – $14.5M | $30K | 5.5% | 53 |
| Hyatt Studios | $12.0M – $21.5M | $50K | 5.0% | 45 |
| GRANDSTAY RESIDENTIAL SUITES | $125K – $24.2M | $35K | 5.0% | 32 |
| AFFORDABLE SUITES OF AMERICA | $193K – $1.8M | $35K | 5.0% | 18 |
| stayAPT | $7.5M – $12.9M | $40K | 5.0% | 9 |
Extended Stay Average 9 franchises | $7.8M – $15.7M | $39K | 5.2% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 9 Extended Stay franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+13 more states
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Unlock location growth dataFranchisee Contacts
183 franchisee contacts on file from official FDD filings.
183 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Primarily breach of contract, fee collection, termination disputes, and franchise law violation claims between franchisor affiliates and franchisees (e.g., LuxUrban and Pooniwala cases).
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a HAWTHORN SUITES HOTELS AND HAWTHORN SUITES franchise ranges from $12,274,670 to $14,268,857. This includes a franchise fee of $40,000. Ongoing royalty fees are 5.5% of gross sales.
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