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Keller Williams Realty – Market Center
Keller Williams Realty, LLC offers franchises for developing and operating KELLER WILLIAMS REALTY Market Centers that deliver real estate brokerage services and related support to real estate agents (Associates). The business model revolves around a distinctive system including agent recruitment, profit-sharing plans, Keller Williams University training, and a unique cultural philosophy, with franchisees paying initial and ongoing fees to use the trademarks and system. It targets real estate brokers, salespersons, and consumers seeking residential and commercial real estate services through a network of supported Market Centers.
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Franchise Costs
5% royalty + 2% brand fund
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
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Unlock financial performance dataHow Keller Williams Realty – Market Center Compares
Key Insights
- Lower investment than 77% of Business Services franchises
- Higher than average SBA loan default rate in Business Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Keller Williams Realty – Market Center Current | $50K – $150K | $30K | 5.0% | 735 |
| Bimbo Foods Bakeries Distribution, LLC | $14K – $607K | N/A | N/A | 6,454 |
| THE UPS STORE (TRADITIONAL) | $114K – $292K | $40K | 5.0% | 5,487 |
| AMERICAN POOLPLAYER'S ASSOCIATION INC | $15K – $23K | $10K | 20.0% | 3,562 |
| CRUISE PLANNERS | $2K – $21K | $11K | 1.5% | 3,124 |
| RE/MAX | $37K – $337K | $35K | 1.0% | 2,994 |
Business Services Average 212 franchises | $126K – $275K | $46K | 10.3% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 212 Business Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
+37 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for Keller Williams Realty – Market Center franchisees (2011 – 2017)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
8 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
173 franchisee contacts on file from official FDD filings.
173 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Primarily class action lawsuits related to antitrust claims concerning broker commissions, disputes over franchise agreements, breach of contract, and Telephone Consumer Protection Act (TCPA) violations.
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a Keller Williams Realty – Market Center franchise ranges from $50,000 to $150,000. This includes a franchise fee of $30,000. Ongoing royalty fees are 5.0% of gross sales.
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