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New Mom School
New Mom School franchises operate businesses that provide post-natal support and education to new mothers and their children through physical locations known as Schools. Franchisees utilize the franchisor's proprietary System, including trademarks, operational standards, training, manuals, and marketing programs to deliver services. The business model involves selling franchise rights for single or multi-unit development, targeting new mothers seeking educational and support services for postpartum recovery and child care.
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Franchise Costs
7% royalty + 2% ad fund + $260/mo technology fee + $300/mo Momence software fee + $1500/mo paid digital ad spend
Financial Performance
Item 19 Financial Performance
Data Based On: Monthly gross sales data for 19 franchised New Mom Schools, for their first 1 to 12 months of operation, as presented in Table III.
* Calculated the average of monthly gross sales (Month 1 to Month 12) for each of the 19 franchised locations listed in Table III. Then, the overall average, median, 25th percentile, and 75th percentile of these individual location averages were calculated.
Extracted Item 19 Section
Avg. Revenue: $9,453
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Unlock financial performance dataHow New Mom School Compares
Key Insights
- One of the lowest investment costs in Early Childhood Education (ranked #2 of 17)
- Top 10 largest franchise system in Early Childhood Education
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
New Mom School Current | $133K – $221K | $45K | 7.0% | 21 |
| THE LEARNING EXPERIENCE ACADEMY OF EARLY EDUCATION | $806K – $1.6M | $60K | 7.0% | 436 |
| KIDDIE ACADEMY EDUCATIONAL CHILD CARE | $590K – $1.0M | $150K | 7.0% | 363 |
| Jovie | $130K – $205K | $50K | 5.0% | 160 |
| CHILDRENS LIGHTHOUSE SCHOOLS | $1.1M – $1.5M | $85K | 7.0% | 69 |
| Lightbridge Academy | $1.1M – $3.1M | $40K | 7.0% | 55 |
Early Childhood Education Average 17 franchises | $898K – $2.5M | $74K | 6.6% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 17 Early Childhood Education franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for New Mom School franchisees (2025 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
1 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
1 franchisee contacts on file from official FDD filings.
1 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a New Mom School franchise ranges from $132,630 to $221,100. This includes a franchise fee of $45,000. Ongoing royalty fees are 7.0% of gross sales.
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