How much revenue does a Set the Stage franchise make?

Set the Stage does disclose financial performance data (Item 19) in their 2026 FDD, including average and median gross revenue figures. Get full access to see the exact revenue numbers and detailed financial breakdown.

How many Set the Stage franchise locations are there?

As of the 2026 FDD, Set the Stage has 113 franchise locations. The company has been franchising since 2022.

Can you get an SBA loan for a Set the Stage franchise?

Yes, SBA loans are available for Set the Stage franchises. We have historical SBA 7(a) loan data on file including approval counts, average loan amounts, and default rates. Get full access to see the complete SBA loan history.

Is Set the Stage a good franchise to buy?

Set the Stage shows several positive indicators: established brand with 113+ locations, transparent financial performance data (Item 19), low SBA loan default rate. However, franchise success depends on many factors including location, local market conditions, and owner involvement. We recommend speaking with existing franchisees and consulting with a franchise attorney before making a decision.

Loading FDD preview...

Unlock FDD download

Download this + 1,700 other FDDs · One-time purchase

The only franchise database you can use inside ChatGPT, Claude & Cursor. Learn more →

1,700+ FDDs structured for franchise professionals

We extract fees, Item 19 financials, franchisee contacts, SBA default rates, litigation, and outlet data from every FDD — so you can compare brands in minutes, not months. Used by multi-unit operators, consultants, and franchise development teams.

Set the Stage

Set The Stage franchises operate businesses providing home staging services, furniture and decor rental and sales, and consultation services such as Pre-Listing Consultations and 'Love Your Space' for the general public. They use proprietary systems, processes, technology, and marketing strategies to furnish residential or commercial real estate temporarily to facilitate sales. The target market includes real estate agents, home sellers, builders, developers, investors, home buyers, and consumers, with business primarily from referrals by real estate professionals.

FDD Year:

113locations

$204K–$261K

Since 2022

ServicesSandy, UTThe Key Design, LLCWeSetTheStage.comDisclaimer

Loading preview...

Unlock FDD download

Download this + 1,700 other FDDs · One-time purchase

Franchise Costs

Franchise Fee

$59,500

Initial Investment

$204,150 – $261,345

Royalty Rate

6.00%

Brand Fund

2.00%

Fixed Monthly Fees

$375 – $375

6% royalty + up to 2% ad fund + $375/mo technology fee

Financial Performance

Item 19 Financial Performance

Average Gross Revenue

$679,723

Median Gross Revenue

$566,850

Data Based On: 48 franchised locations open and operating for the entire 12-month period ended December 31, 2025

Extracted Item 19 Section

Avg. Revenue: $679,723

Unlock financial performance data with full access to 1,700+ franchise reports

Unlock financial performance data

How Set the Stage Compares

Key Insights

Higher investment than 87% of Real Estate Services franchises
One of the lowest SBA loan default rates in Real Estate Services

Franchise	Investment	Fee	Royalty	Locations
Set the Stage Current	$204K – $261K	$60K	6.0%	113
CENTURY 21 REAL ESTATE	$33K – $279K	$25K	6.0%	1,807
HOMEVESTORS	$150K – $477K	$85K	2.0%	862
KELLER WILLIAMS REALTY - REGIONAL REPRESENTATIVE	$131K – $424K	N/A	N/A	794
REAL PROPERTY MANAGEMENT	$105K – $253K	$70K	7.0%	450
PILLAR TO POST INC	$103K – $134K	$59K	7.0%	350
Real Estate Services Average 24 franchises	$156K – $304K	$47K	7.1%	–

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 24 Real Estate Services franchises by location count.

Locations & Growth

Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2025)

Outlets by state across the United States

Top States

1TX

2GA

3FL

4UT

5NC

6PA

7OH

8AZ

9MI

10MA

11TN

12CO

13OK

14SC

15IN

+7 more states

Unlock location growth data with full access to 1,700+ franchise reports

Unlock location growth data

SBA Loan History

Historical SBA 7(a) loan data for Set the Stage franchisees (2024 – 2025)

Total Loans

Average Loan

$234,408

Total Volume

$5.6M

Default Rate

0.0%

Loans by Year

SBA 7(a) loan activity over time

* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.

24 SBA loans on record

Unlock SBA loan history with full access to 1,700+ franchise reports

Unlock SBA loan history

Franchisee Contacts

51 franchisee contacts on file from official FDD filings.

51 Contacts Available

Unlock all Set the Stage franchisee contacts with verified contact information

Unlock contacts

Due Diligence

Litigation (Item 3)

Franchisee Cases1

Breach of contract and related claims by franchisor against a former employee (Cameron Wheat), who has counterclaimed for breach of employment contract and unpaid wages.

Bankruptcy (Item 4)

Bankruptcy HistoryNo

No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations

Non-Renewals

Reacquired

Ceased Ops

Transfers

Sold to Franchisees

Projected New

Unlock due diligence reports with full access to 1,700+ franchise reports

Unlock due diligence reports

Frequently Asked Questions

The total initial investment to open a Set the Stage franchise ranges from $204,150 to $261,345. This includes a franchise fee of $59,500. Ongoing royalty fees are 6.0% of gross sales.