SURESTAY HOTEL BY BEST WESTERN

SURESTAY HOTEL BY BEST WESTERN

SureStay, Inc. offers franchises for the construction of new or conversion of existing hotels into SureStay by Best Western, SureStay Plus by Best Western, or SureStay Studio by Best Western branded hotels, targeting leisure and business travelers in the upper economy to lower midscale segments. These hotels provide value-oriented lodging with amenities such as clean rooms, free continental or hot breakfast, free high-speed internet, and exceptional service, with typical room counts of 60-100. The business model licenses the proprietary system, including brands, standards, reservation services, training, marketing, and ongoing support to franchisees.

218
Locations
$177K–$13662K
Investment
Since 2016
Franchising
Hospitality & LodgingPhoenix, AZBest Western International, Inc.www.surestayhotels.comDisclaimer

Franchise Costs


Franchise Fee
$35,000
Item 5 of FDD
Initial Investment Range
$176,975 $13,662,225
Low: $176,975High: $13,662,225
Item 7 of FDD
Royalty Rate
4.00%
of gross sales
Brand Fund
4.00%
Item 6 of FDD
Fixed Monthly Fees
$444 – $603
Item 6 of FDD

4% royalty + 4% sales and marketing fee + $444-$603/mo fixed tech fees (PMS $3.97/room/mo, two-way interface $41/mo, HMSS $130/mo, IoT $10/mo, GSS $25/mo)

How SURESTAY HOTEL BY BEST WESTERN Compares


Key Insights

  • Lower investment than 82% of Hotels franchises
FranchiseInvestmentFeeRoyaltyLocations
SURESTAY HOTEL BY BEST WESTERN
Current
$177K – $13.7M$35K4.0%218
QUALITY INN$317K – $2.0M$45K5.3%1,621
SUPER 8$4.7M – $6.9M$25K5.5%1,375
DAYS INN, DAYS HOTEL AND DAYS INN & SUITES$7.6M – $9.4M$35K5.5%1,235
LA QUINTA INN & SUITES$12.8M – $17.2M$55K5.5%884
RED ROOF PLUS AND SUITES$7.3M – $8.9M$27K5.0%584
Hotels Average
34 franchises
$7.7M – $18.2M$46K5.2%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 34 Hotels franchises by location count.

Franchisee Contacts


152 franchisee contacts on file from official FDD filings.

NameSBA Loan
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active

152 Contacts Available

Unlock all SURESTAY HOTEL BY BEST WESTERN franchisee contacts with verified contact information

Due Diligence


Litigation (Item 3)

Franchisee Cases2

Wrongful termination disputes and breach of franchise agreement claims including right of first refusal violations.

Bankruptcy (Item 4)

Bankruptcy HistoryNo
No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
12
Non-Renewals
13
Reacquired
0
Ceased Ops
2
Transfers
8
Sold to Franchisees
0
Projected New
22

Frequently Asked Questions


The total initial investment to open a SURESTAY HOTEL BY BEST WESTERN franchise ranges from $176,975 to $13,662,225. This includes a franchise fee of $35,000. Ongoing royalty fees are 4.0% of gross sales.

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Also includes FDDs for

QUALITY INN
QUALITY INN
SUPER 8
SUPER 8
DAYS INN, DAYS HOTEL AND DAYS INN & SUITES
DAYS INN, DAYS HOTEL AND DAYS INN & SUITES
LA QUINTA INN & SUITES
LA QUINTA INN & SUITES
RED ROOF PLUS AND SUITES
RED ROOF PLUS AND SUITES
+1,700 more