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Tapioca Express
Tapioca Express franchises boba tea cafés that serve milk tea, flavored tea, smoothies, yogurt frosties, juices, made-to-order snacks, and other menu items through two formats: Traditional Cafés in retail locations and Kiosk Cafés in malls or facilities. The business model grants franchises for single-unit or multi-unit developments (3-5 cafés), requiring franchisees to follow the proprietary System for products, supplies, operations, and branding. They target consumers seeking quick-service beverages and snacks for on-premises dining, carryout, catering, and delivery.
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Franchise Costs
4% royalty + 1.5% brand development fund + up to $500/mo technology (currently not assessed)
Financial Performance
Item 19 Financial Performance
Data Based On: 15 Operational Franchise Outlets open for the full 2025 Reporting Period.
* Calculated weighted average gross revenue for 15 operational franchise outlets: (7 units × $1,157,936 + 8 units × $324,124) / 15 total units = $713,236.27. Median gross revenue is derived from the median of the Bottom Half ($295,263), which represents the 8th unit in the sorted list of 15 units, assuming the Bottom Half values are all below the Top Half values. Revenue top quartile is the average of the Top Half ($1,157,936). Revenue bottom quartile is the average of the Bottom Half ($324,124).
Extracted Item 19 Section
Avg. Revenue: $713,236
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Unlock financial performance dataTapioca Express Franchise Analysis
Boba tea's explosive popularity meets a franchise system that's contracting amid wide performance gaps. Tapioca Express offers Item 19 revenue disclosure, revealing a franchise landscape where top outlets thrive while many lag. Is the boba boom enough to buoy this shrinking network, or does the data signal caution?
Item 7 lays out the financial entry: $30,000 franchise fee plus total initial investment of $250,000-$509,100 for traditional cafés or kiosks, covering buildout, equipment, inventory, and three months' working capital. Ongoing fees hit 4% royalty on gross sales, 1.5% brand/ad fund, and potential up to $500/month technology fee (not currently assessed). With only 15 franchised units and 2 corporate locations as of 2025 FDD, the system's small scale amplifies risks—down 12% from 17 locations in 2024, per Item 20 summary. This contraction raises flags on Item 20 details like openings (few projected), transfers, and renewals, suggesting limited momentum despite franchising since 2002.
Item 19 delivers the earnings hook: average gross revenue of $713,236 across units, but median at just $295,263 highlights extreme skew—likely a handful of high-volume spots like prime mall kiosks driving the average up. No net profit figures disclosed, so operators face slim margins after 5.5% fees, rent, labor in competitive QSR beverage space. For boba enthusiasts eyeing quick-service snacks and delivery, the low unit count means sparse peer validation via Item 20 contacts, but multi-unit (3-5) deals could scale if you nail location. Overall, volatile sales and shrinkage make this a high-risk play unless you have retail expertise and capital buffer.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How Tapioca Express Compares
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Tapioca Express Current | $250K – $509K | $30K | 4.0% | 15 |
| JAMBA | $150K – $350K | $36K | 6.0% | 709 |
| KUNG FU TEA | $169K – $378K | $37K | 4.0% | 385 |
| SHARETEA | $276K – $606K | $12K | 6.0% | 146 |
| DING TEA | $195K – $324K | $30K | N/A | 101 |
| FiiZ Drinks | $250K – $775K | $40K | 8.0% | 63 |
Beverages Average 22 franchises | $291K – $673K | $39K | 5.3% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 22 Beverages franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
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Unlock location growth dataFranchisee Contacts
16 franchisee contacts on file from official FDD filings.
16 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a Tapioca Express franchise ranges from $250,000 to $509,100. This includes a franchise fee of $30,000. Ongoing royalty fees are 4.0% of gross sales.