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Trolley Pub, Trolley Party, Tiki Pub, Paddle Pub, and Cruisin' Tikis
TourScale Franchising, LLC franchises mobile entertainment tour businesses under the brands Trolley Pub, Trolley Party, Tiki Pub, Paddle Pub, and Cruisin' Tikis, allowing franchisees to operate tours using pedal-powered land vehicles, pedal-powered water vessels, or motorized water vessels. Franchisees provide group entertainment experiences, often involving passengers pedaling while enjoying BYOB, merchandise, and related services, following the franchisor's system for operations, training, and marketing. The target market is the general public seeking fun social outings in urban and waterfront areas.
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Franchise Costs
6% royalty + 2% ad fund + $200/mo technology fee (optional customer service $249-$1,999/mo)
Financial Performance
Item 19 Financial Performance
Data Based On: Actual gross sales data collected from 49 franchisee-owned units and 10 company-owned outlets in the Tourscale franchise system. All data represents assets that have been in use for at least 12 months where the business operated for a full season.
* The document provides financial performance representations for individual brands (Trolley Pub, Paddle Pub, Tiki Pub, Cruisin' Tikis) and further segmented by passenger capacity (e.g., 15 Passenger, 16 Passenger, Per Seat) for franchisee-owned units. However, the number of units corresponding to each specific brand or passenger configuration is not provided, making it impossible to calculate a single weighted average for the overall 'average_gross_revenue', 'median_gross_revenue', 'revenue_top_quartile', or 'revenue_bottom_quartile' across all 49 franchised units. No explicit overall average for all franchised units was found.
Extracted Item 19 Section
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Unlock financial performance dataTrolley Pub, Trolley Party, Tiki Pub, Paddle Pub, and Cruisin' Tikis Franchise Analysis
What if your next investment involved pedaling pubs through vibrant urban streets or across sparkling waterways, blending BYOB fun with franchised flair? This young system—franchising since 2020—discloses franchisee earnings in Item 19 and boasts a tiny termination count amid rapid expansion, plus a handful of corporate outposts for support. But with wildly varying startup costs and just one SBA loan on record, does this party-on-wheels concept deliver steady returns or just a wild ride?
Item 7 lays out the initial investment from $105,769 to $682,650, covering franchise fee ($49,950), vehicles (the bulk for pedal trolleys or boats), site prep, and inventory—highly dependent on whether you go land-based Trolley Pub ($106K-$300K low end) or upscale Cruisin' Tikis yachts (up to $683K). Ongoing fees hit 6% royalty plus 2% brand/ad fund, plus a $200/month tech fee and optional customer service at $249-$1,999/month (Item 6). Item 19 finally shines light on earnings, offering gross sales data for mature locations (specifics vary by brand and market, but transparency here beats most entertainment peers). Only one SBA loan averages $172,000, hinting at bootstrapping appeal or limited bank interest so far.
System health screams momentum: 25 franchise + 11 corporate locations jumped 25% from 20 in 2023 to 25 in 2024 (Item 20), with just 1 termination, 2 transfers, and 14 projected new units. No major red flags in a nascent brand, suggesting strong operator retention in fun-focused niches like college towns or tourist spots. For risk-tolerant investors eyeing experiential entertainment, the growth trajectory and disclosure edge make it intriguing, though the broad cost range demands pinpointing your venue type and local demand upfront.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How Trolley Pub, Trolley Party, Tiki Pub, Paddle Pub, and Cruisin' Tikis Compares
Key Insights
- One of the lowest SBA loan default rates in Entertainment & Recreation
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Trolley Pub, Trolley Party, Tiki Pub, Paddle Pub, and Cruisin' Tikis Current | $106K – $683K | $50K | 6.0% | 25 |
| CARD MY YARD | $10K – $19K | $9K | 25.0% | 490 |
| AMERICAN POOLPLAYER'S ASSOCIATION INC | $22K – $31K | $10K | 20.0% | 334 |
| PAINTING WITH A TWIST | $119K – $256K | $25K | 6.0% | 219 |
| URBAN AIR ADVENTURE PARK | $2.9M – $7.9M | $100K | 7.0% | 202 |
| D-Bat | $536K – $1.0M | $45K | 40.0% | 170 |
Entertainment & Recreation Average 22 franchises | $712K – $1.8M | $46K | 10.1% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 22 Entertainment & Recreation franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for Trolley Pub, Trolley Party, Tiki Pub, Paddle Pub, and Cruisin' Tikis franchisees (2023 – 2023)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
1 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
63 franchisee contacts on file from official FDD filings.
63 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a Trolley Pub, Trolley Party, Tiki Pub, Paddle Pub, and Cruisin' Tikis franchise ranges from $105,769 to $682,650. This includes a franchise fee of $49,950. Ongoing royalty fees are 6.0% of gross sales.