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UNITED COUNTRY REAL ESTATE

UNITED COUNTRY REAL ESTATE

United Country Real Estate franchises enable operators to conduct real estate brokerage and auction businesses at a single location using the United Country Real Estate Licensed Marks. Franchisees primarily focus on listing, selling properties, conducting auctions, and handling leases for residential and commercial clients in small cities, towns, and rural locales. The business model involves initial investment fees, ongoing royalties based on transaction values, and franchisor-provided support including marketing materials, training, leads, and software access.

378locations
Since 1997
Real EstateKansas City, MOFive D I, LLCwww.unitedcountry.comDisclaimer

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Franchise Costs

Franchise Fee
$20,000
Initial Investment
N/A
Royalty Rate
12.00%
Brand Fund
0.00%
Fixed Monthly Fees
$420 – $445

Tiered royalty starting at 12% of gross commissions (decreasing to 6% at higher volumes) + $400/mo technology services fee + $45/mo ($20 if no group E&O insurance) affiliation fee per broker/agent/auctioneer.

Financial Performance


Item 19 Financial Performance

This franchise did not provide Item 19 financial performance data.

Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.

Extracted Item 19 Section

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UNITED COUNTRY REAL ESTATE Franchise Analysis

Veterans of rural real estate brokerage might eye United Country Real Estate for its niche in small-town listings and auctions, but the latest FDD uncovers system dynamics that could reshape your outlook. Item 20 tracks outlet fluctuations hinting at broader challenges, while the absence of Item 19 keeps franchisee performance shrouded. With transfers and projections in play, does this signal opportunity in a consolidating market or caution for new entrants?

The standout data point: despite 378 franchise locations (down from 394 in 2023 per Item 20), the system contracted 4% year-over-year, with 6 terminations, 17 non-renewals, and 17 transfers signaling moderate churn. Franchise fee from Item 5 sits at a modest $20,000, appealing for real estate entry, but Item 6 fees stack up—royalties tier from 12% of gross commissions (dropping to 6% at high volumes), plus a flat $400 monthly technology services fee and $45 per broker/agent/auctioneer affiliation ($20 if opting for group E&O insurance). No total initial investment range is detailed here, but expect brokerage setup costs like office, licensing, and marketing to push beyond the fee.

No Item 19 disclosure means no peek at representative revenues or profits, a gap that hits hard in commission-driven real estate where rural focus might limit deal flow versus urban giants. Projected 42 new units (Item 20) suggest franchisor optimism, yet recent shrinkage and non-renewals imply some owners bail amid thin margins or market softness. For investor scrutiny, this paints a low-barrier entry with ongoing fee drag and unproven earnings—rural specialists might thrive via leads and training (Item 11), but contraction flags validate demand before committing.

Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.

How UNITED COUNTRY REAL ESTATE Compares

FranchiseInvestmentFeeRoyaltyLocations
UNITED COUNTRY REAL ESTATE
Current
N/A$20K12.0%378
Century 21 Real Estate LLC$35K – $279K$25K6.0%1,734
Century 21 Real Estate$36K – $286K$25K6.0%1,685
SOTHEBY'S INTERNATIONAL REALTY$47K – $332K$25K6.0%672
ERA$33K – $260K$25K6.0%444
ERA$34K – $267K$25KN/A434
Real Estate Brokerage Average
21 franchises
$49K – $295K$25K5.4%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 21 Real Estate Brokerage franchises by location count.

Locations & Growth


Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2024)

Outlets by state across the United States

Top States
1TX
44
2MO
40
3AR
25
4OK
25
5TN
22
6CO
21
7MT
16
8NC
14
9KY
14
10KS
13
11VA
12
12FL
12
13IA
12
14WI
10
15AZ
9

+29 more states

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Franchisee Contacts

636 franchisee contacts on file from official FDD filings.

636 Contacts Available

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Due Diligence


Litigation (Item 3)

Franchisee Cases0
No litigation involving franchisees reported

Bankruptcy (Item 4)

Bankruptcy HistoryNo
No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
6
Non-Renewals
17
Reacquired
0
Ceased Ops
14
Transfers
17
Sold to Franchisees
0
Projected New
42

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Frequently Asked Questions

As of the 2025 FDD, UNITED COUNTRY REAL ESTATE has 378 franchise locations. The company has been franchising since 1997.