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CONSERVA IRRIGATION

CONSERVA IRRIGATION

Conserva Irrigation franchises provide repair, maintenance, service, design, and construction of irrigation systems for residential and commercial customers, emphasizing water conservation. Businesses also offer complementary services such as landscape drainage solutions to redirect water away from properties. The franchisor grants exclusive territories based on population, targeting urban and suburban markets with a business format franchise model including proprietary systems, manuals, and marketing programs.

210locations
$126K–$160K
Since 2017
ServicesGlen Allen, VAEmpower Brands Franchising, LLCwww.conservairrigation.comDisclaimer

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Franchise Costs

Franchise Fee
$49,500
Initial Investment
$125,800 – $159,500
Royalty Rate
8.00%
Brand Fund
1.50%
Fixed Monthly Fees
$790 – $1,400

Tiered royalty (8% down to 5% of gross revenue) + 1.5% national branding & marketing fee + $490/mo technology fee + $300/mo digital marketing fee

Financial Performance


Item 19 Financial Performance

Average Gross Revenue
$773,337
Median Gross Revenue
$543,386
Top Quartile Revenue
$1,883,523
Bottom Quartile Revenue
$207,180
Average Gross Profit
$442,088

Data Based On: 66 franchised outlets open for the full 2025 Fiscal Year for revenue data. Gross Profit and expense data are based on 51 Reporting Franchisees operating for at least two full years as of December 31, 2024.

* Average and median gross revenue are taken directly from the 'Total' row of the A(1) Combined Multi-Territory and Single-Territory Franchisees table (Page 2). Revenue top quartile is the average from the 'Greater than $1M' segment, and revenue bottom quartile is the average from the 'Less than $300K' segment within the same table. Average gross profit is taken directly from the 'Gross Profit Margin' row in the 'REVENUE MINUS COGS AND CERTAIN MARKETING & OPERATING EXPENSES EXCLUDING PAYROLL' table (Page 3), based on 51 Reporting Franchisees with average revenue of $813,066. The figure 'Total Revenue Less Cost of Goods Sold and Certain Required Marketing & Operating Expenses' is $168,933, representing 20.8% of average revenue for the 51 Reporting Franchisees. The document explicitly states there are 'additional costs and expenses that are not reflected in this Section B'. Assuming these additional costs range from 5% (optimistic for high profit) to 15% (conservative for low profit) of the average revenue for this cohort ($813,066), the estimated profit range is calculated as: Best guess profit low = $168,933 - (0.15 * $813,066) = $46,973. Best guess profit high = $168,933 - (0.05 * $813,066) = $128,280.

Extracted Item 19 Section

Avg. Revenue: $773,337

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CONSERVA IRRIGATION Franchise Analysis

Water conservation meets franchise opportunity in Conserva Irrigation, a home services brand that's been expanding since 2017 with proprietary systems for irrigation repair and design. Item 19 unveils revenue figures that suggest strong earning potential for operators in urban and suburban territories, while SBA lending data hints at accessible financing. Yet with notable terminations and transfers in recent years, does this system's modest growth trajectory signal stability or underlying challenges worth probing?

Franchising since 2017 under Empower Brands, Conserva has grown steadily from 202 locations in 2024 to 210 in 2025—a 4% increase—though projected new units sit at just 3, indicating cautious expansion. Item 7 outlines initial investments of $125,800-$159,500, including a $49,500 franchise fee, with ongoing fees comprising tiered royalties (8% dropping to 5% on gross revenue), 1.5% brand/ad fund, $490/month tech fee, and $300/month digital marketing. Item 19 discloses average gross revenue of $773,337 and median $543,386 across units, translating to estimated profits of $46,973-$128,280 after expenses, a solid range for a service-based model emphasizing maintenance contracts.

System health shows some turbulence: 12 terminations, 2 non-renewals, and 21 transfers over the disclosure period, higher activity than ideal and potentially flagging operational hurdles or franchisee dissatisfaction. Positively, 47 SBA loans average $166,087 with a low 4.3% default rate, easing entry for qualified buyers. For investors, the revenue disclosure and low-cost entry make Conserva appealing versus flashier home services, but the churn metrics demand scrutiny of local market saturation and support quality before committing.

Analysis based on the 2026 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.

How CONSERVA IRRIGATION Compares

Key Insights

  • Lower than average SBA loan default rate in Home Services
FranchiseInvestmentFeeRoyaltyLocations
CONSERVA IRRIGATION
Current
$126K – $160K$50K8.0%210
MERRY MAIDS$127K – $166K$55K7.0%933
HOLIDAY LIGHTING HEROES$136K – $164K$118K10.0%672
MOSQUITO AUTHORITY$54K – $128K$45K10.0%546
Culligan$130K – $814K$40K2.0%460
MOSQUITO JOE$150K – $192K$43K10.0%415
Home Services Average
136 franchises
$142K – $269K$52K6.9%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 136 Home Services franchises by location count.

Locations & Growth


Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2025)

Outlets by state across the United States

Top States
1TX
32
2FL
31
3OH
14
4MN
11
5NC
11
6GA
10
7SC
10
8VA
9
9NJ
8
10CO
8
11MI
7
12IL
6
13WI
5
14UT
5
15OK
4

+19 more states

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SBA Loan History


Historical SBA 7(a) loan data for CONSERVA IRRIGATION franchisees (20182025)

Total Loans
47
Average Loan
$166,087
Total Volume
$7.8M
Default Rate
4.3%

Loans by Year

SBA 7(a) loan activity over time

* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.

47 SBA loans on record

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Franchisee Contacts

89 franchisee contacts on file from official FDD filings.

89 Contacts Available

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Due Diligence


Litigation (Item 3)

Franchisee Cases0
No litigation involving franchisees reported

Bankruptcy (Item 4)

Bankruptcy HistoryNo
No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
12
Non-Renewals
2
Reacquired
0
Ceased Ops
0
Transfers
21
Sold to Franchisees
0
Projected New
3

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Frequently Asked Questions

The total initial investment to open a CONSERVA IRRIGATION franchise ranges from $125,800 to $159,500. This includes a franchise fee of $49,500. Ongoing royalty fees are 8.0% of gross sales.