MERRY MAIDS
Merry Maids franchises provide house and window cleaning services to residential customers who do not have the time or desire to clean regularly. The business model involves granting franchises for residential cleaning businesses operating under the Merry Maids trademark throughout the United States. The target market is homeowners and residents seeking professional cleaning solutions.
Franchise Costs
7% royalty + 1.3% ad fund + $499/mo technology fee
Financial Performance
Item 19 Financial Performance
Data Based On: 794 Active Franchises that operated throughout the Covered Period (January 1, 2023 to December 31, 2023). An Active Franchise is defined as a Franchised Business that (i) opened prior to the Covered Period, (ii) reported Gross Sales in all 12 months of the Covered Period, and (iii) was owned by the same owner throughout the Covered Period.
* Average and Median Gross Revenue are from Table 3, 'Gross Sales for Active Franchises in Each Category', 'All' column, representing 794 Active Franchises. Top and Bottom Quartile average gross revenues are from Table 1, 'Top Quartile' and 'Bottom Quartile' rows respectively, representing 344 Qualified Franchises. Note 4 on page 5 states that sales figures do not reflect costs or expenses that must be deducted from the Gross Sales figures to obtain net income or profit, so profit-related fields are null.
Extracted Item 19 Section
How MERRY MAIDS Compares
Key Insights
- #1 largest franchise system in Home Services
- Lower than average SBA loan default rate in Home Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
MERRY MAIDS Current | $127K – $166K | $55K | 7.0% | 933 |
| HOLIDAY LIGHTING HEROES | $150K – $177K | $127K | 10.0% | 653 |
| SIGN GYPSIES | $4K – $5K | $1K | N/A | 587 |
| MOSQUITO AUTHORITY | $54K – $128K | $45K | 10.0% | 546 |
| Culligan | $130K – $814K | $40K | 2.0% | 460 |
| MOSQUITO SHIELD | $121K – $158K | $55K | 8.0% | 435 |
Home Services Average 130 franchises | $144K – $289K | $53K | 7.0% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 130 Home Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2023)
Outlets by state across the United States
+31 more states
SBA Loan History
Historical SBA 7(a) loan data for MERRY MAIDS franchisees (2011 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
Franchisee Contacts
1,008 franchisee contacts on file from official FDD filings.
| Name | SBA Loan |
|---|---|
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
1,008 Contacts Available
Unlock all MERRY MAIDS franchisee contacts with verified contact information
Due Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
The total initial investment to open a MERRY MAIDS franchise ranges from $126,880 to $165,610. This includes a franchise fee of $55,000. Ongoing royalty fees are 7.0% of gross sales.
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