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CPK
California Pizza Kitchen (CPK) franchises full-service restaurants offering oven-fired California-style pizzas, pastas, salads, specialty alcoholic and non-alcoholic beverages, and related products under the CPK trademarks and operating system. The business model grants franchisees a license to use the proprietary system, marks, recipes, and methods in approved high-traffic urban or suburban locations, including non-traditional facilities like airports and stadiums, with options for single units, conversions, or area development. The target market includes diners seeking innovative, creative casual dining with a California-inspired twist in malls, strip centers, and mixed-use developments.
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Franchise Costs
5% royalty + 1% brand fund
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
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Unlock financial performance dataCPK Franchise Analysis
California Pizza Kitchen's franchise system blends innovative pizzas with a California vibe, but its path includes a significant bankruptcy that reshaped operations. Franchisee numbers have contracted sharply, contrasting with steady corporate growth, while future unit projections offer a glimmer of optimism. What does the 2025 FDD disclose about turning this established brand into your profitable venture—or spotting the pitfalls?
Item 7 in the FDD outlines the initial franchise fee at $50,000 for a single unit, with ongoing royalties at 5% of gross sales plus 1% into the brand/advertising fund—fees that align with casual dining norms but stack up amid thin franchisee ranks of just 12 locations versus 119 company-owned. No Item 19 earnings disclosure means no official AUV or profit figures, forcing reliance on broader benchmarks where similar full-service pizza concepts average $1.5M-$2M in sales but face 10-15% failure risks in urban/suburban spots. Projected 7 new units signal intent to expand into airports and malls, yet one non-renewal last year underscores selectivity in high-traffic conversions or area developments.
System health flags caution: a 20% franchise contraction from 15 to 12 units between 2023-2024 highlights vulnerability, especially post-bankruptcy under CPK Holdings Inc., which has prioritized corporate control since franchising began in 1996. SBA default rates for casual dining hover at 15-20%, and CPK's history amplifies lender scrutiny, potentially hiking financing costs for the full buildout in mixed-use centers. For investors eyeing $1M+ total investments typical in this category, the lopsided corporate dominance questions support depth, making due diligence on real estate approvals and beverage margins critical to offset contraction trends.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How CPK Compares
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
CPK Current | N/A | $50K | 5.0% | 12 |
| IHOP & INTERNATIONAL HOUSE OF PANCAKES | $1.8M – $4.5M | $69K | N/A | 1,703 |
| BUFFALO WILD WINGS | $2.5M – $4.9M | $25K | 5.0% | 549 |
| GOLDEN CORRAL STEAKS, BUFFET & BAKERY | $2.1M – $8.5M | $50K | 4.0% | 352 |
| GOLDEN CORRAL | $1.5M – $6.2M | $50K | 4.0% | 344 |
| ORIGINAL PANCAKE HOUSE (THE) | $483K – $1.7M | $60K | 2.0% | 150 |
Casual Dining Average 44 franchises | $1.5M – $3.5M | $44K | 4.7% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 44 Casual Dining franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
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Unlock location growth dataFranchisee Contacts
12 franchisee contacts on file from official FDD filings.
12 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
CPK Inc. and CPK Holdings filed Chapter 11 on July 29, 2020, discharged March 3, 2021. President and CEO Jeff Warne was previously CEO of Perkins and Marie Callender’s, LLC, which filed Chapter 11 on August 5, 2019, plan approved January 14, 2020.
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
As of the 2025 FDD, CPK has 12 franchise locations. The company has been franchising since 1996.
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