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CRESTCOM (AREA REPRESENTATIVE)
Crestcom International, LLC offers Area Representative franchises that grant rights to promote and recruit CRESTCOM franchise businesses—providing management, sales, and personnel development training programs and materials—within a defined territory. Area Representatives earn commissions, typically 50% of initial franchise fees for recruited franchisees and 10% of ongoing royalty fees from gross revenues generated in the territory, while also required to operate their own CRESTCOM business. The target market includes prospective franchisees interested in training services for businesses ranging from small companies to Fortune 500 organizations seeking to enhance management, sales, and personnel skills.
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Franchise Costs
No royalty or brand fund fees. Key ongoing fees include regional meeting and annual convention fees (varies, ~$550/attendee), transfer fee (greater of $20,000 or 5% of consideration), and successor fee ($16,500); no fixed monthly fees.
Financial Performance
Item 19 Financial Performance
Data Based On: 60 U.S. and international Franchisees that were active on a full-time basis during the fiscal year January 1, 2025 through December 31, 2025, and had their Gross Revenues included in Chart 3. An 'active' franchisee conducted at least one Crestcom LEADER program training seminar every month of 2025 and had at least one sale reported.
* Financial performance data for franchisees is presented in Chart 3, which categorizes franchisees into three groups: 'Yearly Gross Revenues of Franchisees that are Area Representatives', 'Yearly Gross Revenues of Non-Area Representative Franchisees Not in the Territory of an Area Representative', and 'Yearly Gross Revenues of Non-Area Representative Franchisees in the Territory of an Area Representative'. For these categories, the following averages, medians, highs, and lows are provided: 1. **Franchisees that are Area Representatives:** * Average Gross Revenues: $301,597.55 * Median Gross Revenues: $149,612.09 * High: $709,578.88 * Low: $108,832.00 2. **Non-Area Representative Franchisees Not in the Territory of an Area Representative:** * Average Gross Revenues: $84,507.80 * Median Gross Revenues: $43,686.64 * High: $411,660.00 * Low: $7,471.19 3. **Non-Area Representative Franchisees in the Territory of an Area Representative:** * Average Gross Revenues: $277,782.93 * Median Gross Revenues: $186,837.86 * High: $1,504,324.90 * Low: $23,838.88 Footnote (5) indicates that 60 active franchisees were included in Chart 3. However, the document does not provide the specific count of franchisees within each of these three categories. As such, a weighted average for the overall average gross revenue, median gross revenue, or overall top/bottom quartile revenues for all franchisees as a single aggregated value cannot be accurately calculated from the provided data. No explicit gross profit, net income, net profit, or EBITDA figures or expense data were provided to estimate profit ranges.
Extracted Item 19 Section
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Unlock financial performance dataCRESTCOM (AREA REPRESENTATIVE) Franchise Analysis
Picture yourself as a master recruiter in the corporate training space, building an empire by selling franchises while running your own— that's the distinctive pitch of Crestcom's Area Representative model, launched amid the franchising boom of 1992. Item 19 peels back the curtain on financial performance across their compact 27-unit network, and SBA loan histories uncover the funding landscape for these high-ticket entries. Yet in a field crowded with business services, does this commission-driven setup truly scale for ambitious operators, or does it hinge on relentless territory hustling?
The financial blueprint in Item 7 lays out a steep entry: $231,575 to $512,575 total investment, front-loaded by a $225,000 franchise fee that buys exclusive recruitment rights in your territory. Earnings flow from 50% of initial franchise fees on recruits (potentially lucrative with Crestcom's management training appeal to SMBs and Fortune 500s) plus 10% of ongoing royalties from all territory revenues—without the drag of monthly royalties or ad fund contributions yourself. Ongoing hits are light: regional meetings and conventions at about $550 per attendee, a $20,000+ transfer fee, and $16,500 successor fee, keeping overhead lean but demanding active involvement since reps must operate their own Crestcom training business.
System vitality shows steady if modest momentum with 27 locations, 6 projected new units, and just 1 transfer, signaling stability in business services without explosive growth. Item 19's disclosure is a goldmine for modeling returns, especially given the target of skill-enhancement programs for diverse clients. SBA records flag 22 loans averaging $137,455 but a 13.6% default rate, hinting at financing risks amid the model's capital intensity—prospective buyers should probe territory saturation, recruitment conversion rates from leads, and comparable Item 19 medians to gauge if those commissions compound into seven-figure territory value.
Analysis based on the 2026 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How CRESTCOM (AREA REPRESENTATIVE) Compares
Key Insights
- Higher investment than 90% of Business Services franchises
- Lower than average SBA loan default rate in Business Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
CRESTCOM (AREA REPRESENTATIVE) Current | $232K – $513K | $225K | N/A | 27 |
| Bimbo Foods Bakeries Distribution, LLC | $14K – $607K | N/A | N/A | 6,454 |
| THE UPS STORE (TRADITIONAL) | $216K – $609K | $30K | 5.0% | 4,500 |
| RE/MAX | $37K – $337K | $35K | 1.0% | 2,994 |
| JACKSON HEWITT TAX SERVICE | $71K – $105K | $25K | 15.0% | 2,744 |
| CRUISE PLANNERS | $2K – $21K | $11K | 3.0% | 2,655 |
Business Services Average 198 franchises | $121K – $289K | $47K | 10.2% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 198 Business Services franchises by location count.
SBA Loan History
Historical SBA 7(a) loan data for CRESTCOM (AREA REPRESENTATIVE) franchisees (2015 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
22 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
17 franchisee contacts on file from official FDD filings.
17 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a CRESTCOM (AREA REPRESENTATIVE) franchise ranges from $231,575 to $512,575. This includes a franchise fee of $225,000.
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