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DECORATING DEN INTERIORS
Decorating Den Interiors is a franchise offering interior decorating services and products such as custom draperies, window treatments, furniture, accessories, and installation services, primarily through in-home or on-site consultations using samples, catalogs, and brochures without requiring inventory or a retail storefront. Franchisees target homeowners and businesses seeking to enhance their living or commercial spaces, operating flexibly from home or commercial locations. The business model emphasizes low initial investment, supplier-direct manufacturing and shipping, and support from the franchisor's system.
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Franchise Costs
7% royalty + 1% ad fund + $100/mo technology fee
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
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Unlock financial performance dataHow DECORATING DEN INTERIORS Compares
Key Insights
- Lower investment than 91% of Home Improvement franchises
- Top 10 largest franchise system in Home Improvement
- Higher than average SBA loan default rate in Home Improvement
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
DECORATING DEN INTERIORS Current | $52K – $73K | $40K | 7.0% | 202 |
| BUDGET BLINDS | $101K – $211K | $20K | 3.5% | 1,355 |
| Koala Insulation | $195K – $242K | $50K | 6.5% | 333 |
| That 1 Painter | $97K – $137K | $59K | 6.0% | 315 |
| Five Star Bath Solutions | $162K – $334K | $60K | 6.0% | 306 |
| FCI | $184K – $249K | $55K | 5.0% | 288 |
Home Improvement Average 68 franchises | $142K – $254K | $50K | 6.1% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 68 Home Improvement franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
+29 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for DECORATING DEN INTERIORS franchisees (2010 – 2020)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
4 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
229 franchisee contacts on file from official FDD filings.
229 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a DECORATING DEN INTERIORS franchise ranges from $51,755 to $73,300. This includes a franchise fee of $39,900. Ongoing royalty fees are 7.0% of gross sales.
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