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GRAZE CRAZE
Graze Craze franchises operate stores specializing in grazing boards and charcuterie-style cuisine, offering customizable grazing boxes, platters, and tables that allow flexible eating options for full meals or snacks tailored to individual diets and preferences. Their business model centers on franchising these innovative food trend outlets to entrepreneurs, with additional options for multi-unit developments and area representatives. They target the general public seeking diverse, personalized food presentations, competing with restaurants, supermarkets, and online charcuterie services.
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Franchise Costs
6% royalty + 2% ad fund + $150/mo technology + $119/mo website + $220-$330/mo EPOS system fee
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
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Unlock financial performance dataGRAZE CRAZE Franchise Analysis
Grazing boards have exploded from Instagram sensation to full-blown franchise phenomenon, and Graze Craze is riding that wave with customizable platters that blur the line between snack and meal. Since franchising in 2021, this West Palm Beach brand has drawn entrepreneurs chasing the charcuterie craze amid rising demand for personalized, shareable foods. Item 19 stays silent on earnings, but SBA loan trends and location surges hint at real momentum—leaving you wondering if this trendy concept can sustain its buzz into profitability.
Item 7 in the 2025 FDD lays out a startup range of $167,059 to $325,608, covering build-out for these specialty food outlets focused on grazing boxes and tables. The $49,500 franchise fee gets you in, followed by 6% royalties, 2% ad fund, plus ongoing $150/month tech fee, $119/month website, and $220-$330/month EPOS costs—potentially pushing total fees over 8-9% of sales without revenue benchmarks. No Item 19 disclosure means no median grosses or profits from existing units, forcing buyers to dig into alternatives like 11 SBA loans averaging $148,855, suggesting lenders see viable paths despite the youth of the system.
From 70 locations in 2024 to 89 in 2025—a 27% jump—with 34 projected new units, Graze Craze shows aggressive expansion via multi-unit and area rep opportunities. Yet 12 terminations and 14 transfers signal some early churn in this 89-unit system (just 1 corporate). For investors eyeing food trends over proven scale, these metrics flag a high-reward gamble: scout recent FDD litigation, validate local demand against supermarkets and online rivals, and probe those SBA defaults to gauge true staying power.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How GRAZE CRAZE Compares
Key Insights
- Top 10 largest franchise system in Specialty Food
- One of the lowest SBA loan default rates in Specialty Food
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
GRAZE CRAZE Current | $167K – $326K | $50K | 6.0% | 89 |
| EDIBLE ARRANGEMENTS | $214K – $587K | $30K | 5.0% | 680 |
| HONEYBAKED HAM AND THE HONEYBAKED HAM AND CAFE CO. | $514K – $830K | $20K | 6.0% | 212 |
| CANTEEN | $9K – $44K | $3K | 5.3% | 100 |
| The Spice & Tea Exchange | $299K – $532K | $39K | 7.0% | 93 |
| DOC POPCORN | $175K – $414K | $15K | 6.0% | 79 |
Specialty Food Average 15 franchises | $229K – $480K | $28K | 6.9% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 15 Specialty Food franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
+20 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for GRAZE CRAZE franchisees (2022 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
11 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
288 franchisee contacts on file from official FDD filings.
288 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a GRAZE CRAZE franchise ranges from $167,059 to $325,608. This includes a franchise fee of $49,500. Ongoing royalty fees are 6.0% of gross sales.
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