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IMPRESA MODULAR
Impresa Modular is a franchise system offering residential home construction and home improvement design and construction services using modular home components and building systems. Franchisees operate under two models: Impresa Homes, serving end-users in a designated territory, or Impresa Investor, developing homes for resale or rent in owned development areas. The business targets residential customers and developers, utilizing proprietary processes, trademarks, and supplies sourced from the franchisor or affiliates.
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Franchise Costs
3% royalty (min. $3,500/mo per territory after 12 months) + 1% brand development fund + $550/mo business management system (up to $750) + up to $1,000/mo marketing management + up to $500/mo technology fee
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
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Unlock financial performance dataIMPRESA MODULAR Franchise Analysis
Modular homes promise faster builds and lower costs in a booming housing sector, and Impresa Modular brings that factory-precision model to franchisees. Their FDD outlines two business models—direct-to-consumer builds or investor developments—backed by proprietary systems that could disrupt traditional construction. Yet with limited locations and no Item 19 earnings data, does this West Virginia-based innovator offer the financial edge to justify the leap?
Item 7 details an initial investment of $138,750 to $312,500, including a $48,000 franchise fee, making it mid-range for specialized construction. Ongoing fees hit hard: 3% royalty (minimum $3,500/month per territory after year one), 1% brand fund, plus $550-$750 monthly for business management, up to $1,000 for marketing, and $500 for tech—potentially over $6,000 monthly at scale. Only 10 franchise and 2 corporate locations exist since franchising began in 2019, but growth exploded from 6 to 12 units (+100%) between 2023-2024, with 5 new units projected, signaling momentum in a fragmented market.
No Item 19 means no disclosed revenues or profits, forcing buyers to dig into alternatives like the single SBA loan averaging $376,200, hinting at viable financing but scant track record. System health looks stable with few terminations implied by growth, yet the investor model risks development pitfalls in owned areas. For construction pros eyeing modular efficiency, this could yield high margins if housing demand holds—but without earnings transparency, validate via territories and supplier ties before committing.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How IMPRESA MODULAR Compares
Key Insights
- Lower than average SBA loan default rate in Specialized Construction Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
IMPRESA MODULAR Current | $139K – $313K | $48K | 3.0% | 10 |
| PAUL DAVIS RESTORATION INC FRANCHISE AGREEMENT | $299K – $805K | $130K | 4.0% | 266 |
| Temporary Walls Systems | $154K – $366K | $60K | 8.0% | 261 |
| 1-800-STRIPER | $290K – $519K | $50K | 7.0% | 193 |
| JET-BLACK | $118K – $174K | $48K | 8.0% | 114 |
| GOLIATHTECH | $100K – $244K | $50K | 0.0% | 107 |
Specialized Construction Services Average 13 franchises | $436K – $778K | $57K | 5.8% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 13 Specialized Construction Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for IMPRESA MODULAR franchisees (2022 – 2022)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
1 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
10 franchisee contacts on file from official FDD filings.
10 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a IMPRESA MODULAR franchise ranges from $138,750 to $312,500. This includes a franchise fee of $48,000. Ongoing royalty fees are 3.0% of gross sales.
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