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GENERATOR SUPERCENTER
Generator Supercenter franchises operate businesses that sell standby generators to residential and commercial customers, offering installation, maintenance, and monitoring services. Franchisees use the franchisor's unique system for establishing, developing, and operating these businesses. The business model involves sublicensing proprietary marks from the parent company and targeting both residential and commercial markets.
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Franchise Costs
4% on generator/installation sales + 6% on maintenance/service/other (min. $2,000/mo) + up to 1% brand fund (currently 0%) + $750/mo IT fee + $14-31.50/mo email per user + $40-105/mo CRM per user
Financial Performance
Item 19 Financial Performance
Data Based On: Operating results for 50 franchisee-owned Generator Supercenter locations for the calendar year of 2024.
* All figures for franchisee-owned locations were extracted directly from Table No. 3 on page 3. Average and median gross revenues are provided explicitly. Revenue top/bottom quartiles are set to null as the 'High' and 'Low' values provided represent specific highest/lowest performing units (as confirmed on page 4), not averages of quartiles. Average net income, average net profit, and average EBITDA are not explicitly provided. The document explicitly states: 'Gross Profit' means Gross Revenues less COGS, and 'As indicated, the financial performance representations figures above do not reflect all operating expenses, or other costs or expenses that must be deducted from the gross revenue or gross sales figures to obtain your net income or profit.' Therefore, best_guess_profit_low and best_guess_profit_high cannot be reliably estimated for net profit.
Extracted Item 19 Section
Avg. Revenue: $4,097,161
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Unlock financial performance dataGENERATOR SUPERCENTER Franchise Analysis
Power outages are increasingly common, driving demand for standby generators, and Generator Supercenter taps into this with a specialized retail and service model. Item 19 provides revenue transparency that's rare in home services, while a robust SBA loan track record hints at accessible financing for franchisees. Yet with recent growth and some terminations on record, is this a steady expansion play or one with operational hurdles lurking?
Item 7 outlines initial investment from $474,950 to $868,250, covering real estate, inventory of generators, installation equipment, and working capital—positioning it as a mid-to-high cost entry in home services. Franchise fee is $50,000 (Item 5), with royalties at 4% on generator/install sales plus 6% on maintenance/services (minimum $2,000/month per Item 6), plus IT/CRM fees adding $1,000+ monthly. Item 19 shines here: average gross revenue hits $4,097,161 across units, median $3,873,570, suggesting strong top-line potential from residential and commercial sales, though profitability depends on margins after high fixed costs like inventory and installs.
System health per Item 20 shows 61 franchised locations (up 7% from 57 in 2023), 8 corporate, 3 terminations, and 16 projected new units—steady but not explosive growth since franchising began in 2017. SBA data bolsters appeal: 27 loans averaging $472,693 with just 3.7% default rate, indicating franchisees secure funding and mostly repay. Litigation involves typical post-termination disputes over royalties and non-competes, but low volume relative to units. For investors eyeing $4M+ revenue scale in a recession-resistant niche, the numbers support viability if you manage high upfronts and service ops effectively.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How GENERATOR SUPERCENTER Compares
Key Insights
- Higher investment than 99% of Home Services franchises
- Lower than average SBA loan default rate in Home Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
GENERATOR SUPERCENTER Current | $475K – $868K | $50K | 6.0% | 61 |
| MERRY MAIDS | $127K – $166K | $55K | 7.0% | 933 |
| HOLIDAY LIGHTING HEROES | $136K – $164K | $118K | 10.0% | 672 |
| MOSQUITO AUTHORITY | $54K – $128K | $45K | 10.0% | 546 |
| Culligan | $130K – $814K | $40K | 2.0% | 460 |
| MOSQUITO JOE | $150K – $192K | $43K | 10.0% | 415 |
Home Services Average 136 franchises | $142K – $269K | $52K | 6.9% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 136 Home Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+10 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for GENERATOR SUPERCENTER franchisees (2018 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
27 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
73 franchisee contacts on file from official FDD filings.
73 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Primarily breach of franchise agreements, post-termination trademark infringement, unfair competition, and royalty/fee disputes with former franchisees.
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a GENERATOR SUPERCENTER franchise ranges from $474,950 to $868,250. This includes a franchise fee of $50,000. Ongoing royalty fees are 6.0% of gross sales.
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