MaidThis
MaidThis Franchising, LLC franchises cleaning referral businesses that operate as agencies connecting customers with cleaning services for residential properties and vacation rentals, such as those booked via Airbnb and VRBO. Franchisees follow a proprietary system including specific marketing, scheduling procedures, software, and operations to manage referrals under the 'MaidThis' brand. The target market consists of homeowners and vacation rental owners seeking reliable cleaning services.
Disclaimer: This information was extracted using AI from public Franchise Disclosure Documents and should be independently verified. This is not financial or legal advice. Always review official FDD filings before making investment decisions.
Overview
Financial Requirements
6% royalty + 2% brand fund + $200/mo technology + $1,097-$1,500/mo digital marketing package + $250-$1,300/mo software fees
Franchise Stats
Financial Performance
Item 19 Financial Performance
Data Based On: Data for 5 franchised locations operating for the entire 2023 measurement period, some for earlier periods as well.
* Calculated average gross revenue from 5 franchised locations for 2023: ($464,508 + $219,945 + $139,090 + $106,999 + $92,200) / 5 = $204,548.4. Calculated median gross revenue from 5 franchised locations for 2023: $139,090. Revenue top quartile is the highest gross revenue from the sample: $464,508. Revenue bottom quartile is the lowest gross revenue from the sample: $92,200. Calculated average net profit (Net Revenue) from 5 franchised locations for 2023: ($90,357 + $33,303 + $14,759 + $4,825 + $4,434) / 5 = $29,535.6. Best guess profit low and high are the minimum and maximum net revenues reported in the sample, respectively, as no specific profit range was provided.
Extracted Item 19 Section
How MaidThis Compares to Other Cleaning Services Franchises
Key Insights
- Lower investment than 83% of Cleaning Services franchises
| Franchise | Investment Range | Franchise Fee | Royalty | Locations |
|---|---|---|---|---|
MaidThis Current | $50K - $68K | $39K | 6.0% | 13 |
| THE MAIDS | $82K - $160K | $57K | 6.9% | 1,517 |
| THE MAIDS | $118K - $141K | $60K | 6.9% | 1,472 |
| Chem-Dry | $119K - $265K | $36K | 7.0% | 1,099 |
| MERRY MAIDS | $127K - $170K | $55K | 7.0% | 802 |
| OpenWorks | $4K - $134K | $25K | 15.0% | 615 |
Cleaning Services Average 72 franchises | $187K - $374K | $45K | 7.1% | - |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 72 Cleaning Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2023)
Outlets by state across the United States
SBA Loan History
Historical SBA 7(a) loan data for MaidThis franchisees (2024 - 2025)
Loans by Year
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
Franchisee Contacts
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Due Diligence
Litigation (Item 3)
No litigation involving franchisees reported in the FDD.
Bankruptcy (Item 4)
No bankruptcy history reported in the FDD.
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
How much does it cost to open a MaidThis franchise?
The total initial investment to open a MaidThis franchise ranges from $49,550 to $67,650. This includes a franchise fee of $39,000. Ongoing royalty fees are 6.0% of gross sales.
How much revenue does a MaidThis franchise make?
According to the 2024 FDD, the average gross revenue for a MaidThis franchise is $204,548.4. The median revenue is $139,090.
How much profit can you make with a MaidThis franchise?
Based on the financial performance data in the FDD, estimated profit for a MaidThis franchise ranges from $4,434 to $90,357 per year. Actual results vary based on location, management, and market conditions.
How many MaidThis franchise locations are there?
As of the 2024 FDD, MaidThis has 13 franchise locations. The company has been franchising since 2020.
Can you get an SBA loan for a MaidThis franchise?
Yes, SBA loans are available for MaidThis franchises. Historical data shows 4 SBA 7(a) loans have been approved for MaidThis franchisees, with an average loan amount of $116,250. The historical default rate is 0.0%.
Is MaidThis a good franchise to buy?
MaidThis shows several positive indicators: transparent financial performance data (Item 19), low SBA loan default rate. However, franchise success depends on many factors including location, local market conditions, and owner involvement. We recommend speaking with existing franchisees and consulting with a franchise attorney before making a decision.
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