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MOLLY MAID
Molly Maid franchises provide residential homeowners with a premium home cleaning experience using the MOLLY MAID proprietary business system. Franchisees deliver professional cleaning services targeted at residential customers seeking reliable house cleaning solutions. The business operates as part of the Neighborly network, franchising cleaning operations primarily in the United States.
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Franchise Costs
3-6.5% royalty + 2% ad fund + $155.45/mo technology fee + $250-$450/mo call center fee
Financial Performance
Item 19 Financial Performance
Data Based On: Data is based on 402 franchised businesses operated by 188 Reporting Franchisees, all in operation and reporting sales during the entire 2025 Reporting Period (January 1, 2025 to December 31, 2025).
* The document provides 'Gross Sales Per Target Household' data, but not 'Gross Sales Per Franchise Unit'. As per instructions, only individual franchise unit performance data should be extracted for revenue-related fields. Therefore, these fields are set to null. No gross profit, net income, net profit, EBITDA figures, or associated margins or expenses were found in the document to calculate profit estimates.
Extracted Item 19 Section
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Unlock financial performance dataHow MOLLY MAID Compares
Key Insights
- Top 10 largest franchise system in Cleaning Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
MOLLY MAID Current | $144K – $204K | $15K | 6.5% | 432 |
| COVERALL COMMERCIAL CLEANING FRANCHISE | $18K – $64K | $16K | 5.0% | 5,669 |
| VCS BUSINESS | $14K – $37K | $5K | 6.0% | 1,914 |
| THE MAIDS | $82K – $160K | $57K | 6.9% | 1,517 |
| Chem-Dry | $119K – $265K | $36K | 7.0% | 1,099 |
| MERRY MAIDS | $127K – $170K | $55K | 7.0% | 802 |
Cleaning Services Average 80 franchises | $175K – $366K | $46K | 7.0% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 80 Cleaning Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
+24 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for MOLLY MAID franchisees (2011 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
87 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
227 franchisee contacts on file from official FDD filings.
227 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
Marelli Holdings Co. Ltd. filed Chapter 11 on June 11, 2025. The Collected Group LLC filed Chapter 11 on April 5, 2021 and emerged May 25, 2021. Envision Healthcare Corporation filed Chapter 11 on May 15, 2023 and emerged November 3, 2023. Genesis Care Pty Limited filed Chapter 11 on June 1, 2023 and emerged February 16, 2024. These bankruptcies involved portfolio companies controlled by KKR and not the franchisor.
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a MOLLY MAID franchise ranges from $144,150 to $203,950. This includes a franchise fee of $14,900. Ongoing royalty fees are 6.5% of gross sales.
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