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Mulberrys Garment Care (Master franchise offering)
Mulberrys Garment Care provides master franchises that allow franchisees to grant subfranchises for operating premium, toxin-free dry cleaning, laundry, garment care, repair, alterations, pick-up/delivery, and locker services using proprietary products, equipment, and methods under the Mulberrys trademark. The business model involves recruiting, approving, and supporting subfranchisees within an exclusive territory while meeting development schedules for opening stores in Cleaning Facility or Retail Store formats. It targets urban markets competing with independent dry cleaners, national chains, laundromats, and home laundry options.
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Franchise Costs
2% master royalty (1/3 of subfranchisee royalties, min 1.5% of sub gross sales) + no ad fund; no fixed monthly fees to franchisor.
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
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Unlock financial performance dataMulberrys Garment Care (Master franchise offering) Franchise Analysis
Picture scaling a premium, toxin-free dry cleaning empire through subfranchisees in exclusive urban territories—Mulberrys Garment Care's master model promises low royalties and proprietary green tech to challenge old-school cleaners. Yet Item 20 metrics hint at a system still in its infancy, raising questions about recruitment momentum and market traction. Does this setup reward patient builders, or expose them to unproven risks? Unlock the numbers to decide.
Item 7 pegs master franchise initial investment at $173,000-$480,000, spanning development obligations, training, and territory securing without itemizing real estate since formats include Cleaning Facility or Retail Store setups for subs. Ongoing fees stay lean: 2% master royalty calculated as one-third of subfranchisee royalties (ensuring at least 1.5% of sub gross sales), no advertising fund contributions, and zero fixed monthly fees to the franchisor—ideal for cash flow but reliant on sub performance. The glaring gap? No Item 19 disclosure, leaving zero validated revenue or profit figures from the sole existing master, forcing investors to model returns from scratch amid unproven unit economics.
System health screams caution with just 1 franchise location in the 2024 FDD, franchising since 2012 yet projecting only 1 new unit—Item 20 underscores stagnation over expansion, with no data on terminations, transfers, or renewals to gauge stability. For master franchisees, hitting development schedules to open sub stores while competing against independents, chains, and home laundry demands flawless sub recruitment in targeted urban markets. This micro-scale operation amplifies risks: without broader proof of concept, scaling subs could falter, turning the low-fee appeal into a high-stakes bet on brand breakout potential.
Analysis based on the 2024 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How Mulberrys Garment Care (Master franchise offering) Compares
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Mulberrys Garment Care (Master franchise offering) Current | $173K – $480K | N/A | 2.0% | 1 |
| COVERALL COMMERCIAL CLEANING FRANCHISE | $18K – $64K | $16K | 5.0% | 5,669 |
| VCS BUSINESS | $14K – $37K | $5K | 6.0% | 1,914 |
| THE MAIDS | $82K – $160K | $57K | 6.9% | 1,517 |
| Chem-Dry | $119K – $265K | $36K | 7.0% | 1,099 |
| MERRY MAIDS | $127K – $170K | $55K | 7.0% | 802 |
Cleaning Services Average 78 franchises | $177K – $370K | $46K | 7.1% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 78 Cleaning Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2023)
Outlets by state across the United States
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Unlock location growth dataFranchisee Contacts
3 franchisee contacts on file from official FDD filings.
3 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a Mulberrys Garment Care (Master franchise offering) franchise ranges from $173,000 to $480,000. Ongoing royalty fees are 2.0% of gross sales.
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