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Project LeanNation
Project LeanNation franchises involve the establishment, development, and operation of facilities offering innovative healthy prepared meals focused on advanced nutrition principles. These meals are available for retail purchase and subscription services, providing convenient nutrition options. The target market includes health-conscious consumers seeking prepared, high-quality meals.
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Franchise Costs
7% royalty + 2% ad fund + $350/mo technology fee + $450/mo financial health program fee
Financial Performance
Item 19 Financial Performance
Data Based On: 25 franchised units that were open and operating for the full 12-month period ending September 30, 2025. Profit metrics (Gross Profit, EBITDA) are from one affiliate-owned location for the full fiscal year October 1, 2024 to September 30, 2025.
* Average Gross Revenue, Median Gross Revenue, Revenue Top Quartile, and Revenue Bottom Quartile are extracted from Table 2, which presents data for 25 franchised units. The Top Tier (16% of units) average is used for revenue_top_quartile, and the Bottom Tier (40% of units) average is used for revenue_bottom_quartile. Gross Profit and EBITDA are extracted from Table 3, which provides an operating profit and loss statement for one affiliate-owned location (Project LeanNation Rochester). EBITDA margin is calculated from the provided EBITDA amount ($414,148) and Total Revenue ($1,806,310) for the affiliate-owned location ($414,148 / $1,806,310 = 0.22927, rounded to 0.229). Net income and net profit are not explicitly provided for either franchised or affiliate-owned units in a way that differentiates them from EBITDA given the available data, hence they are set to null.
Extracted Item 19 Section
Avg. Revenue: $643,443
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How Project LeanNation Compares
Key Insights
- Top 10 largest franchise system in Specialty Food
- One of the lowest SBA loan default rates in Specialty Food
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Project LeanNation Current | $260K – $397K | $60K | 7.0% | 33 |
| EDIBLE ARRANGEMENTS | $214K – $587K | $30K | 5.0% | 680 |
| HONEYBAKED HAM AND THE HONEYBAKED HAM AND CAFE CO. | $514K – $830K | $20K | 6.0% | 212 |
| CANTEEN | $9K – $44K | $3K | 5.3% | 100 |
| The Spice & Tea Exchange | $299K – $532K | $39K | 7.0% | 93 |
| GRAZE CRAZE | $167K – $326K | $50K | 6.0% | 89 |
Specialty Food Average 14 franchises | $234K – $485K | $27K | 6.8% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 14 Specialty Food franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
+6 more states
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SBA Loan History
Historical SBA 7(a) loan data for Project LeanNation franchisees (2023 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
9 SBA loans on record
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Franchisee Contacts
61 franchisee contacts on file from official FDD filings.
61 Contacts Available
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Due Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Frequently Asked Questions
The total initial investment to open a Project LeanNation franchise ranges from $260,150 to $396,650. This includes a franchise fee of $60,000. Ongoing royalty fees are 7.0% of gross sales.
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