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Salsarita's Fresh Mexican Grill
Salsarita’s Fresh Mexican Grill franchises operate fast-casual restaurants specializing in Mexican food such as burritos, soft tacos, quesadillas, fajitas, salads, nachos, and other approved items, utilizing a proprietary system with distinctive interior/exterior design, operations manuals, recipes, and uniform procedures. The business model offers single-unit Franchise Agreements or multi-unit Area Development Agreements, where franchisees develop and operate restaurants under Salsarita’s proprietary marks in specified territories. They target the general population in highly competitive markets, with locations in strip centers, malls, freestanding buildings, and non-traditional sites like airports and campuses.
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Franchise Costs
6% royalty + 2% ad fund + $787-$2271/mo fixed fees
Financial Performance
Item 19 Financial Performance
Data Based On: 42 traditional franchised Salsarita's Restaurants (14 in each of Top, Middle, Bottom Thirds) open for the full operating year of 2025.
* Calculated weighted average revenue from Top Third (14 units at $1,980,624), Middle Third (14 units at $1,166,276), and Bottom Third (14 units at $777,882) segments. Since each segment had 14 units, the weighted average is simply the average of the three segment averages: ($1,980,624 + $1,166,276 + $777,882) / 3 = $1,308,260.67. The median gross revenue is taken from the median of the Middle Third segment as explicitly stated in the table.
Extracted Item 19 Section
Avg. Revenue: $1,308,261
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Unlock financial performance dataHow Salsarita's Fresh Mexican Grill Compares
Key Insights
- Lower investment than 84% of Casual Dining franchises
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Salsarita's Fresh Mexican Grill Current | $371K – $856K | $30K | 6.0% | 52 |
| IHOP & INTERNATIONAL HOUSE OF PANCAKES | $617K – $4.6M | $50K | N/A | 1,630 |
| BUFFALO WILD WINGS | $2.5M – $4.9M | $25K | 5.0% | 549 |
| GOLDEN CORRAL STEAKS, BUFFET & BAKERY | $2.1M – $8.5M | $50K | 4.0% | 352 |
| GOLDEN CORRAL | $1.5M – $6.2M | $50K | 4.0% | 344 |
| ORIGINAL PANCAKE HOUSE (THE) | $483K – $1.7M | $60K | 2.0% | 150 |
Casual Dining Average 45 franchises | $1.5M – $3.4M | $43K | 4.7% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 45 Casual Dining franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for Salsarita's Fresh Mexican Grill franchisees (2011 – 2024)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
7 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
32 franchisee contacts on file from official FDD filings.
32 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a Salsarita's Fresh Mexican Grill franchise ranges from $371,400 to $856,100. This includes a franchise fee of $30,000. Ongoing royalty fees are 6.0% of gross sales.
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