SENIORS BLUE BOOK
Seniors Blue Book franchises enable operators to produce a senior resources publication and advertising directory that serves as a comprehensive guide to services, senior housing options, resources, and information within a specific geographic area. The business model revolves around franchising single-unit operations using the proprietary Seniors Blue Book system, which includes trademarks, operational standards, and support. The target market includes seniors, caregivers, and senior care professionals seeking localized senior-related information.
Franchise Costs
6% royalty + 1% national fund (currently $0, min $100/mo) + $138-$243/mo technology fee per user
How SENIORS BLUE BOOK Compares
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
SENIORS BLUE BOOK Current | $78K – $165K | $50K | 6.0% | 12 |
| Bimbo Foods Bakeries Distribution, LLC | $14K – $607K | N/A | N/A | 6,454 |
| THE UPS STORE (TRADITIONAL) | $216K – $609K | $30K | 5.0% | 4,500 |
| JACKSON HEWITT TAX SERVICE | $71K – $105K | $25K | 15.0% | 2,744 |
| CRUISE PLANNERS | $2K – $21K | $11K | 3.0% | 2,655 |
| SERVPRO (UNIT) | $259K – $380K | $100K | 10.0% | 2,286 |
Business Services Average 188 franchises | $118K – $284K | $46K | 10.4% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 188 Business Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
Due Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
The total initial investment to open a SENIORS BLUE BOOK franchise ranges from $77,614 to $165,116. This includes a franchise fee of $50,000. Ongoing royalty fees are 6.0% of gross sales.
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Also includes FDDs for
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