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SERVPRO (UNIT)
SERVPRO franchises provide professional residential and commercial cleaning and restoration services, including fire, smoke, water, wind, mold remediation, bioremediation, reconstruction, construction, disinfection, and related services for property casualty losses from disasters like floods, storms, and earthquakes. The business model involves franchising these services under the SERVPRO brand using proprietary systems, methods, and marks within specified territories, with support from national marketing, national accounts programs, and catastrophic loss initiatives. Target markets include homeowners, businesses, insurance companies, commercial accounts (warehouses, offices, factories, governments, institutions), and participants in programs for large-scale losses.
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Franchise Costs
Tiered royalty (3%-10% of gross sales based on volume) + $45-$115/mo fixed fee + $100/mo minimum royalty + 2.5% brand fund + $200/mo software/technology fee
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
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Unlock financial performance dataSERVPRO (UNIT) Franchise Analysis
Imagine diving into a franchise that's cleaned up after floods, fires, and storms for nearly 50 years, with over 2,000 units nationwide—but no earnings disclosure in sight. SERVPRO's FDD hints at robust backing from insurance giants and national disaster response, yet skips Item 19 entirely. What does the SBA loan history reveal about real-world viability, and can steady growth offset the data blackout?
Item 7 lays out a hefty entry: $258,780-$379,500 total investment, including a $100,000 franchise fee. Ongoing fees hit hard with tiered royalties (3%-10% of gross sales based on volume), plus $45-$115/month fixed, $100/month minimum royalty, 2.5% brand fund, and $200/month tech fee—equating to about 10%+ effective royalty. No Item 19 means no official revenue or profit figures, a red flag for a mature system like this; investors must dig into alternatives like SBA data showing 546 loans averaging $525,295 with just 2.4% default rate, suggesting solid cash flow for survivors.
System metrics paint a healthy but maturing picture: 2,286 locations up 4% from 2,202 in 2023, 90 projected new units, yet 137 transfers signal some owner churn alongside minimal 2 terminations and 8 non-renewals. One litigation case over unpaid royalties and non-compete underscores payment discipline needs. For disaster restoration pros eyeing $500K+ SBA-backed financing, SERVPRO offers scale and recession-proof demand, but the earnings veil demands seller chats and modeling 10-12% fees against insurance-driven volumes to gauge true ROI.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How SERVPRO (UNIT) Compares
Key Insights
- Higher investment than 93% of Business Services franchises
- Top 10 largest franchise system in Business Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
SERVPRO (UNIT) Current | $259K – $380K | $100K | 10.0% | 2,286 |
| Bimbo Foods Bakeries Distribution, LLC | $14K – $607K | N/A | N/A | 6,454 |
| THE UPS STORE (TRADITIONAL) | $114K – $292K | $40K | 5.0% | 5,487 |
| AMERICAN POOLPLAYER'S ASSOCIATION INC | $15K – $23K | $10K | 20.0% | 3,562 |
| CRUISE PLANNERS | $2K – $21K | $11K | 1.5% | 3,124 |
| RE/MAX | $37K – $337K | $35K | 1.0% | 2,994 |
Business Services Average 211 franchises | $127K – $275K | $46K | 10.2% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 211 Business Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+36 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for SERVPRO (UNIT) franchisees (2010 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
546 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
85 franchisee contacts on file from official FDD filings.
85 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
One case involving breach of contract, unpaid royalties, non-compete enforcement following termination for failure to pay royalties and audit non-compliance.
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a SERVPRO (UNIT) franchise ranges from $258,780 to $379,500. This includes a franchise fee of $100,000. Ongoing royalty fees are 10.0% of gross sales.
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