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SweatHouz
SweatHouz franchises enable owners to operate mind and body wellness centers offering private infrared saunas, cold plunge contrast therapies, Vitamin C showers, and other non-invasive therapies under the SWTHZ brand and proprietary system. The franchisor's business model centers on selling franchise agreements, providing operational support, standards, and supplier designations while earning initial fees and ongoing royalties. They target health and wellness-minded adults in a competitive market for saunas that is still developing for infrared and contrast therapies.
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Franchise Costs
6% - 8% royalty + 3% ad fund + $1,250/mo technology fee
How SweatHouz Compares
Key Insights
- Higher investment than 85% of Wellness Services franchises
- Top 10 largest franchise system in Wellness Services
- One of the lowest SBA loan default rates in Wellness Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
SweatHouz Current | $632K – $1.3M | $45K | 6.0% | 66 |
| MASSAGE ENVY | $719K – $1.1M | $45K | 6.0% | 1,009 |
| The Dripbar (Unit) | $147K – $415K | $55K | 7.0% | 106 |
| MEDI-WEIGHTLOSS BUSINESS | $207K – $435K | $45K | 10.0% | 88 |
| MASSAGELUXE | $570K – $800K | $43K | 6.0% | 86 |
| beem Light Sauna | $393K – $718K | $65K | 8.0% | 38 |
Wellness Services Average 13 franchises | $396K – $708K | $53K | 7.2% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 13 Wellness Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
+6 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for SweatHouz franchisees (2023 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
45 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
57 franchisee contacts on file from official FDD filings.
57 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
One case involved a dispute over a leveraged recapitalization and alleged fraudulent transfer of dividends, leading to bankruptcy proceedings. The other case was a franchise termination dispute involving allegations of unfair business practices, breach of contract, and intellectual property misuse, which was settled.
Bankruptcy (Item 4)
WEH Liquidating, LLC (formerly Walker Edison Furniture Company, LLC) filed Chapter 11 bankruptcy on August 28, 2025. Additionally, Honors Holdings, LLC, a multi-unit franchisee where two of the franchisor's officers were previously involved, filed an involuntary Chapter 7 bankruptcy on November 20, 2024.
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a SweatHouz franchise ranges from $631,798 to $1,314,102. This includes a franchise fee of $45,000. Ongoing royalty fees are 6.0% of gross sales.
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