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SWEETFROG

SWEETFROG

sweetFrog franchises quick-service restaurants specializing in self-serve frozen yogurt and other frozen dessert products prepared using proprietary recipes, offered on a take-out or eat-in basis along with branded, licensed products. The business model includes traditional restaurants (1,300+ sq ft) and non-traditional formats such as kiosks, standard counters, and mobile vehicles in various locations like malls, airports, and campuses. It targets the general public of all ages, with seasonal demand higher in summer months.

203
Locations
$327K–$692K
Investment
Since 2018
Franchising
Download FDD
Food & BeverageScottsdale, AZMTY Food Group, Inc.www.sweetfrog.comDisclaimer

Franchise Costs

Franchise Fee
$30,000
Item 5 of FDD
Initial Investment Range
$326,500 – $692,000
Low: $326,500High: $692,000
Item 7 of FDD
Royalty Rate
5.00%
of gross sales
Brand Fund
2.50%
Item 6 of FDD
Fixed Monthly Fees
$51 – $206
Item 6 of FDD

5% royalty + 2.5% ad fund (1.5% national + 1% regional for traditional) + $45/mo loyalty program + $55/mo POS support (if applicable) + up to $100/mo data fees + $6/mo gift card location fee

Financial Performance

Item 19 Financial Performance

This franchise did not provide Item 19 financial performance data.

Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.

Extracted Item 19 Section

How SWEETFROG Compares

Key Insights

  • Lower than average SBA loan default rate in Fast Food
FranchiseInvestmentFeeRoyaltyLocations
SWEETFROG
Current
$327K – $692K$30K5.0%203
MCDONALD'S$1.5M – $2.6M$45KN/A12,772
AFC$45K – $151K$6K9.5%3,572
KFC (NON-TRADITIONAL)$1.2M – $4.2M$45KN/A3,404
SONIC DRIVE-IN$1.5M – $2.5M$15K5.0%3,120
JIMMY JOHN'S$366K – $734K$35K6.0%2,737
Fast Food Average
129 franchises
$613K – $1.6M$35K6.1%–

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 129 Fast Food franchises by location count.

SBA Loan History

Historical SBA 7(a) loan data for SWEETFROG franchisees (2013 – 2025)

Total Loans
18
Average Loan
$266,706
Total Volume
$4.8M
Default Rate
16.7%

Loans by Year

SBA 7(a) loan activity over time

* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.

Franchisee Contacts

204 franchisee contacts on file from official FDD filings.

NameSBA Loan
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active

204 Contacts Available

Unlock all SWEETFROG franchisee contacts with verified contact information

Due Diligence

Litigation (Item 3)

Franchisee Cases12

Primarily misrepresentation and franchise investment protection act violations by franchisees, breach of contract and termination disputes, unpaid fees, and post-termination trademark infringement and compliance matters.

Bankruptcy (Item 4)

Bankruptcy HistoryNo
No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
0
Non-Renewals
2
Reacquired
0
Ceased Ops
7
Transfers
14
Sold to Franchisees
0
Projected New
1

Frequently Asked Questions

The total initial investment to open a SWEETFROG franchise ranges from $326,500 to $692,000. This includes a franchise fee of $30,000. Ongoing royalty fees are 5.0% of gross sales.

Download SWEETFROG FDD

Complete Franchise Disclosure Document — 2026 filing.

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