Terrace Up

Terrace Up

Terrace Up franchises operate businesses that provide rooftop landscape and amenity installation, repair, maintenance, and related services and products using a proprietary system including designated supplies, trademarks, and operational procedures. The franchisor, Terrace Up Franchising Inc., grants franchises to third parties to develop and operate these businesses within designated territories, with services provided on-site at customer locations. The target market includes property owners, managers, and building operators seeking specialized rooftop landscaping and amenity solutions.

$186K–$356K
Investment
Since 2023
Franchising
Download FDD
ServicesParsippany, NJwww.terraceup.comDisclaimer

Franchise Costs


Franchise Fee
$59,500
Item 5 of FDD
Initial Investment Range
$186,200 $355,700
Low: $186,200High: $355,700
Item 7 of FDD
Royalty Rate
6.00%
of gross sales
Brand Fund
0.50%
Item 6 of FDD
Fixed Monthly Fees
$1,150 – $2,150
Item 6 of FDD

6% royalty + 0.5% brand development fund + $250/mo software fee + $900/mo supplemental software fee

Financial Performance


Item 19 Financial Performance

Average Gross Revenue
$2,159,905
EBITDA Margin
26%
Average Gross Profit
$1,092,797
Average EBITDA
$562,125

Data Based On: Financial performance data is based on one Company Owned Outlet in Cedar Knolls, New Jersey, for the 2025 Calendar Year, as reported in Table 1.

* The financial performance data is for a single Company Owned Outlet, as the franchisor explicitly states they do not have any Franchise Outlets. Average Gross Revenue is the 'Gross Sales' from Table 1 on page 2. Average Gross Profit is the 'Direct Gross Profit' from Table 1 on page 2, calculated as Gross Sales less Direct Cost of Goods Sold and Direct Labor Cost. Average EBITDA is the 'Direct Gross Profit Less Disclosed Expenses and Adjustments for Franchise Related Expenses' from Table 1 (pages 2-3), as expenses like interest, taxes, depreciation, and amortization were not listed as deducted to reach this figure. EBITDA margin is calculated as Average EBITDA / Average Gross Revenue (562,125 / 2,159,905 = 0.2602, rounded to 0.260). The best guess profit range is estimated based on the calculated EBITDA. The high end is the current EBITDA of $562,125. The low end incorporates potential increases in Brand Development Fund (from 0.5% to 2% of Gross Sales), Software Fee (20% increase), and Local Marketing (minimum $10,000 per year), as noted in the 'Notes to Table' on page 3. The calculated increases are: Brand Development Fund increase = ($2,159,905 * 0.02) - $10,800 = $32,398.1. Software Fee increase = $3,000 * 0.20 = $600. Local Marketing increase = $10,000 - $9,033 = $967. Total estimated expense increase = $32,398.1 + $600 + $967 = $33,965.1. Estimated low profit = $562,125 - $33,965.1 = $528,159.9 (rounded to $528,160).

Extracted Item 19 Section

Avg. Revenue: $2,159,905

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Terrace Up Franchise Analysis


Rooftop landscaping is exploding as urban properties chase green amenities, and Terrace Up positions itself right in that niche with a proprietary system for installations and maintenance. Item 19 financials paint a picture of high-revenue potential in this specialized home services play, but the brand's youth raises questions about scaling. Can a 2023 launch sustain those early numbers amid rising software fees and a single corporate unit?

Item 7 outlines initial investments from $186,200 to $355,700, with a $59,500 franchise fee that's on the higher side for home services—think premium for the branded toolkit and territory exclusivity. Ongoing fees hit 6% royalty plus 0.5% brand fund, but add $250/month software and a hefty $900/month supplemental fee, totaling about $1,150 monthly fixed costs that could eat into margins before you even service clients. Average gross revenue clocks in at $2,159,905 per disclosed Item 19 data, with EBITDA margin at 0% signaling tight operations or heavy reinvestment, yet estimated profits range $528,160-$562,125—implying strong net after expenses if you hit volume.

Since franchising in 2023 from Parsippany, NJ, Terrace Up has just one corporate location, no massive expansion yet but targeting property managers for recurring rooftop work. No red flags in litigation or high SBA defaults pop up in the FDD, a green light for due diligence, though the lack of multi-year track record means validate those revenue figures with franchisees. For operators eyeing $500K+ profits in a growing vertical, the numbers tempt, but factor in the newness and tech fees before committing—scale matters here.

Analysis based on the 2026 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.

How Terrace Up Compares

Key Insights

  • Higher investment than 84% of Home Services franchises
FranchiseInvestmentFeeRoyaltyLocations
Terrace Up
Current
$186K – $356K$60K6.0%0
MERRY MAIDS$127K – $166K$55K7.0%933
HOLIDAY LIGHTING HEROES$150K – $177K$127K10.0%653
MOSQUITO AUTHORITY$54K – $128K$45K10.0%546
Culligan$130K – $814K$40K2.0%460
MOSQUITO JOE$150K – $192K$43K10.0%415
Home Services Average
135 franchises
$144K – $287K$53K7.0%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 135 Home Services franchises by location count.

Franchisee Contacts


1 franchisee contacts on file from official FDD filings.

1 Contacts Available

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Due Diligence


Litigation (Item 3)

Franchisee Cases0
No litigation involving franchisees reported

Bankruptcy (Item 4)

Bankruptcy HistoryNo
No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
0
Non-Renewals
0
Reacquired
0
Ceased Ops
0
Transfers
0
Sold to Franchisees
0
Projected New
0

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Frequently Asked Questions


The total initial investment to open a Terrace Up franchise ranges from $186,200 to $355,700. This includes a franchise fee of $59,500. Ongoing royalty fees are 6.0% of gross sales.

Download Terrace Up FDD

Complete Franchise Disclosure Document — 2026 filing.

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