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TIDE CLEANERS
Tide Cleaners franchises retail dry cleaning outlets that provide premium dry cleaning, laundering, and related fabric and garment care services and products under the Tide Cleaners brand using proprietary products, processes, and system standards. The business model includes various store formats such as Plant Stores, Central Plant Stores, Drop Stores, and Virtual Stores, with options for new construction or conversions. The target market is consumers seeking high-quality garment care services, including pickup and delivery options.
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Franchise Costs
6.5% royalty + 2% brand development fund + $500/mo technology support + $500-$1,000/mo computer systems maintenance for Plant Store
Financial Performance
Item 19 Financial Performance
Data Based On: 119 franchised Tide Cleaners Outlets (49 Plant Stores and 70 Drop Stores) open from July 1, 2022 through June 30, 2023. Profit estimates are based on a subset of 16 franchised Plant Stores Not Servicing Outlets open over 3 years.
* Average gross revenue calculated as a weighted average of Plant Stores and Drop Stores from the 'SALES OF FRANCHISED TIDE CLEANERS OUTLETS' table (Page 1): (49 Plant Stores * $1,059,983 + 70 Drop Stores * $500,376) / (49 + 70) = $730,802. No overall median gross revenue, top quartile, or bottom quartile revenue could be determined from the provided data for the combined sample. 'Net Controllable Income' is explicitly stated to exclude various expenses (rent, taxes, interest, depreciation/amortization, etc. as per Note 9 on Page 8), so it does not represent standard net income, net profit, or EBITDA. Best guess profit range is estimated by taking 'Net Controllable Income Less Royalty' from 'PLANT STORES NOT SERVICING OUTLETS OPENED OVER 3 YEARS' (Page 3: $384,334 based on Net Sales of $1,260,113) and further deducting an estimated 10% to 20% of Net Sales for the explicitly excluded expenses. Best Guess Profit High: $384,334 - (10% of $1,260,113) = $258,323. Best Guess Profit Low: $384,334 - (20% of $1,260,113) = $132,311.
Extracted Item 19 Section
Avg. Revenue: $730,802
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Unlock financial performance dataTIDE CLEANERS Franchise Analysis
Ever wonder what happens when a consumer giant like Procter & Gamble dives into franchising dry cleaning? Tide Cleaners leverages that powerhouse branding for premium garment care, from drop stores to full plants, with Item 19 laying out revenue and profit snapshots that could turn heads. But with various store formats and added tech fees, does the system deliver returns worth the upscale investment—or is it all suds and no spin cycle?
Item 7 details the hefty initial investment of $709,700 to $1,505,800, covering $50,000 franchise fee plus buildout for formats like Plant Stores (higher end) or simpler Drop Stores. Ongoing fees hit 6.5% royalty, 2% brand fund, plus $500 monthly tech support and $500-$1,000 computer maintenance for Plants—stacking up to noticeable outflows. Item 19 shines with average gross revenues of $730,802 across units, translating to estimated profits of $132,311 to $258,323, solid for cleaning services but demanding volume in a competitive market.
The system's 223 franchise locations plus 9 corporate show steady health, up 4% from 203 to 211 units (now at 223), with 11 projected new openings and just 3 transfers signaling stability over volatility. P&G's backing adds proprietary products and national pull, targeting upscale consumers with pickup/delivery perks. For buyers eyeing $700K+, these figures suggest viability if you nail location and operations, especially versus independents lacking the brand muscle.
Analysis based on the 2024 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How TIDE CLEANERS Compares
Key Insights
- Higher investment than 96% of Cleaning Services franchises
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
TIDE CLEANERS Current | $710K – $1.5M | $50K | 6.5% | 223 |
| COVERALL COMMERCIAL CLEANING FRANCHISE | $18K – $64K | $16K | 5.0% | 5,669 |
| VCS BUSINESS | $14K – $37K | $5K | 6.0% | 1,914 |
| THE MAIDS | $82K – $160K | $57K | 6.9% | 1,517 |
| Chem-Dry | $119K – $265K | $36K | 7.0% | 1,099 |
| MERRY MAIDS | $127K – $170K | $55K | 7.0% | 802 |
Cleaning Services Average 78 franchises | $177K – $370K | $46K | 7.1% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 78 Cleaning Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2023)
Outlets by state across the United States
+8 more states
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Unlock location growth dataFranchisee Contacts
212 franchisee contacts on file from official FDD filings.
212 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a TIDE CLEANERS franchise ranges from $709,700 to $1,505,800. This includes a franchise fee of $50,000. Ongoing royalty fees are 6.5% of gross sales.
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