TRUBLUE
TruBlue Home Service Ally franchises provide residential and commercial maintenance, repair, yard care, snow removal, senior home safety modifications, residential cleaning services, and property management services. The business model involves franchising these home services to operators who manage employees or contractors to perform the work, distinguishing through brand recognition, standardized quality, and targeted marketing. Primary target markets include busy affluent professionals, seniors, individuals recuperating from injury or illness, and those with disabilities.
Franchise Costs
6% royalty + 2% national branding fee + $195/mo technology fee
Financial Performance
Item 19 Financial Performance
Data Based On: 42 franchise owners had units open for at least one year under continuous ownership, were operated on a full time basis with a handyman on staff and reported Gross Revenue from January 1, 2025 through December 31, 2025.
* Average Gross Revenue ($438,095) and Median Gross Revenue ($347,879) are extracted directly from the 'Cumulative Franchisees' table, representing the overall performance of the 42 reporting units. This overall average was cross-verified by calculating a weighted average from the individual quartile averages and franchise counts: (10*$845,486 + 10*$422,903 + 11*$305,902 + 11*$213,744) / 42 = $438,095.14. Revenue top quartile ($845,486) is the Average Gross Revenues for the First Quartile. Revenue bottom quartile ($213,744) is the Average Gross Revenues for the Fourth Quartile. No gross profit, net income, net profit, or EBITDA figures or sufficient expense data were provided to calculate profit ranges, as explicitly stated that 'Gross Revenue figures do not reflect the costs of sales, other operating expenses, or other costs or expenses that must be deducted from Gross Revenue to obtain your net income or profit.'
Extracted Item 19 Section
How TRUBLUE Compares
Key Insights
- Lower investment than 88% of Home Services franchises
- Higher than average SBA loan default rate in Home Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
TRUBLUE Current | $70K – $96K | $50K | 6.0% | 135 |
| MERRY MAIDS | $127K – $166K | $55K | 7.0% | 933 |
| HOLIDAY LIGHTING HEROES | $150K – $177K | $127K | 10.0% | 653 |
| SIGN GYPSIES | $4K – $5K | $1K | N/A | 587 |
| MOSQUITO AUTHORITY | $54K – $128K | $45K | 10.0% | 546 |
| Culligan | $130K – $814K | $40K | 2.0% | 460 |
Home Services Average 136 franchises | $143K – $285K | $52K | 7.0% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 136 Home Services franchises by location count.
SBA Loan History
Historical SBA 7(a) loan data for TRUBLUE franchisees (2017 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
Franchisee Contacts
107 franchisee contacts on file from official FDD filings.
| Name | SBA Loan |
|---|---|
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
107 Contacts Available
Unlock all TRUBLUE franchisee contacts with verified contact information
Due Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
The total initial investment to open a TRUBLUE franchise ranges from $70,050 to $96,400. This includes a franchise fee of $49,900. Ongoing royalty fees are 6.0% of gross sales.
Download TRUBLUE FDD
Complete Franchise Disclosure Document — 2026 filing.
Best Value — Save with Full Access
- Access the full database of 1,700+ franchise FDDs
- Franchisee names, phone numbers & locations
- Revenue data, fees, investment breakdowns
- SBA loan history & default rates
- Litigation, bankruptcy & due diligence data
- Pay once, access everything forever
Download TRUBLUE FDD
Complete Franchise Disclosure Document — 2026 filing.
Best Value — Save with Full Access
- Access the full database of 1,700+ franchise FDDs
- Franchisee names, phone numbers & locations
- Revenue data, fees, investment breakdowns
- SBA loan history & default rates
- Litigation, bankruptcy & due diligence data
- Pay once, access everything forever
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