Loading FDD preview...
Download this + 1,700 other FDDs · One-time purchase
1,700+ FDDs structured for franchise professionals
We extract fees, Item 19 financials, franchisee contacts, SBA default rates, litigation, and outlet data from every FDD — so you can compare brands in minutes, not months. Used by multi-unit operators, consultants, and franchise development teams.
TRUBLUE
TruBlue Home Service Ally franchises provide residential and commercial maintenance, repair, yard care, snow removal, senior home safety modifications, residential cleaning services, and property management services. The business model involves franchising these home services to operators who manage employees or contractors to perform the work, distinguishing through brand recognition, standardized quality, and targeted marketing. Primary target markets include busy affluent professionals, seniors, individuals recuperating from injury or illness, and those with disabilities.
Loading preview...
Download this + 1,700 other FDDs · One-time purchase
Franchise Costs
6% of Gross Revenues (with monthly minimums) + 2% of Gross Revenues (or $500/mo minimum) + $195/mo technology fee
Financial Performance
Item 19 Financial Performance
Data Based On: Data based on 42 franchised units that were open for at least one year under continuous ownership, operated full-time with a handyman on staff, and reported Gross Revenue from January 1, 2025 through December 31, 2025. Forty one franchises that opened in 2025 were excluded from the quartile tables, but the sample description clarifies the 42 units are those meeting the criteria.
* Calculated weighted average gross revenue using the average gross revenues and number of franchises from each of the four quartiles: (10 * $845,486 + 10 * $422,903 + 11 * $305,902 + 11 * $213,744) / 42 total units = $438,095. This matches the 'Average Gross Revenues' reported in the 'Cumulative Franchisees' section.
Extracted Item 19 Section
Avg. Revenue: $438,095
Unlock financial performance data with full access to 1,700+ franchise reports
Unlock financial performance dataTRUBLUE Franchise Analysis
In the home services arena, TruBlue carves a niche serving seniors, busy professionals, and those needing repairs or modifications with its versatile lineup from yard care to safety upgrades. The 2026 FDD's Item 19 drops revenue benchmarks that highlight real unit performance, while litigation-free status and modest footprint add layers to its story. But with expansions planned alongside some operator shifts, is TruBlue's model primed for your portfolio or hiding scalability hurdles?
Financials hit straightforward: Item 7 pegs total investment at $70,050-$96,400, kicked off by a $49,900 franchise fee, covering territory, training in Cincinnati, and initial marketing push. Ongoing hits are 6% royalty on gross sales, 2% brand fund, plus a flat $195 monthly tech fee—keeping ops lean without liquid asset mandates beyond standard. Item 19 shines with average gross revenue of $438,095 and median $347,879 across existing units, signaling solid top-line potential for hands-off managers using contractors, though profitability hinges on local labor scaling in affluent markets.
System vitality shows 135 locations since 2011, with 20 projected new units signaling franchisor push, but 6 terminations and 14 transfers last year flag operator churn—not alarming for services but worth probing FDD Item 20 contacts. SBA data bolsters credibility: 13 loans averaging $131,862, proving bankability for qualified buyers. For home services seekers eyeing recession-resistant demand from aging boomers, TruBlue offers accessible entry and disclosed earnings edge over non-19 peers, but validate medians against your drive-thru-the-numbers math.
Analysis based on the 2026 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How TRUBLUE Compares
Key Insights
- Lower investment than 88% of Home Services franchises
- Higher than average SBA loan default rate in Home Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
TRUBLUE Current | $73K – $99K | $55K | 6.0% | 135 |
| MERRY MAIDS | $127K – $166K | $55K | 7.0% | 933 |
| HOLIDAY LIGHTING HEROES | $136K – $164K | $118K | 10.0% | 672 |
| MOSQUITO AUTHORITY | $39K – $129K | $45K | 10.0% | 521 |
| Culligan | $130K – $816K | $41K | 2.0% | 438 |
| ONE HOUR AIR CONDITIONING AND HEATING; | $143K – $287K | $43K | 6.0% | 418 |
Home Services Average 145 franchises | $138K – $273K | $54K | 6.8% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 145 Home Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
+21 more states
Unlock location growth data with full access to 1,700+ franchise reports
Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for TRUBLUE franchisees (2017 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
13 SBA loans on record
Unlock SBA loan history with full access to 1,700+ franchise reports
Unlock SBA loan historyFranchisee Contacts
107 franchisee contacts on file from official FDD filings.
107 Contacts Available
Unlock all TRUBLUE franchisee contacts with verified contact information
Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Unlock due diligence reports with full access to 1,700+ franchise reports
Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a TRUBLUE franchise ranges from $73,050 to $99,400. This includes a franchise fee of $54,900. Ongoing royalty fees are 6.0% of gross sales.
More Services Franchises
THE UPS STORE (TRADITIONAL)
Services
AMERIPRISE FINANCIAL SERVICES LLC
Services
JACKSON HEWITT TAX SERVICE
Services
SERVPRO (UNIT)
Services
VCS BUSINESS
Services
SIGNAL 88 SECURITY
Services