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WING-STOP
Wingstop is a quick-service restaurant franchise that operates under the WING-STOP® brand, specializing in cooked-to-order, hand-sauced chicken wings, boneless wings, tenders, chicken sandwiches, seasoned fries, and beverages in various flavors. Franchisees follow a standardized business system with proprietary recipes, products, decor, and operating procedures, typically in 1,200-2,000 sq ft leased spaces in shopping centers emphasizing digital orders, takeout, and limited dine-in. The franchise targets customers of all ages and economic levels with no significant seasonal fluctuations.
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Franchise Costs
6% royalty + 5.5% ad fund + up to $50/mo website fee + up to $50/mo intranet fee
Financial Performance
Item 19 Financial Performance
Data Based On: 1,759 franchised Wingstop Restaurants open for operation during the entire 2024 Measured Period
Extracted Item 19 Section
Avg. Revenue: $2,128,349
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Unlock financial performance dataWING-STOP Franchise Analysis
Wingstop's dominance in the chicken wing niche has fueled explosive growth, but the real intrigue lies in its financial transparency and lender confidence. Item 19 earnings data paints a picture far brighter than many fast-casual peers, while SBA records reveal an unusually resilient borrower profile amid hundreds of financings. Can this momentum sustain, or does the sauce hide scalability challenges for new entrants?
The most eye-popping stat hits immediately: average gross sales clock in at $2,128,349 with a median of $2,001,753 (Item 19, 2025 FDD), numbers that dwarf typical QSR benchmarks and signal strong unit-level economics in a digital-takeout heavy model. Initial investment spans $298,200-$1,013,500 (Item 7), including a $25,000 franchise fee, driven by 1,200-2,000 sq ft builds in high-traffic centers—leasehold improvements and equipment eat the bulk at $200K+. Ongoing fees bite at 6% royalty plus 5.5% ad fund, plus minor $50/month tech fees, totaling 11.5%+ of sales. No direct profit figures, but high topline suggests healthy EBITDA potential after 30-35% food costs and labor, especially with minimal dine-in overhead.
System health screams opportunity: locations surged 15% from 1,877 (2023) to 2,154 (2024), with 277 projected openings and 90 transfers indicating active resale market (Item 20). Just 50 corporate units underscore franchise reliance. SBA stats shine brightest—213 loans averaging $420,941 default at only 0.5%, vs. industry norms over 10%, reflecting proven cash flow reliability. Litigation clusters around terminations and international disputes (Item 3), but domestic ops appear stable. For investors, this profiles as a premium play: lofty entry but validated by revenue firepower and expansion velocity—ideal if you stomach wing market saturation risks.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How WING-STOP Compares
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
WING-STOP Current | $298K – $1.0M | $25K | 6.0% | 2,154 |
| MCDONALD'S | $1.5M – $2.6M | $45K | N/A | 12,772 |
| LITTLE CAESARS | $377K – $1.8M | $20K | 6.0% | 3,788 |
| AFC | $45K – $151K | $6K | 9.5% | 3,572 |
| KFC (NON-TRADITIONAL) | $1.2M – $4.2M | $45K | N/A | 3,404 |
| SONIC DRIVE-IN | $1.5M – $2.5M | $15K | 5.0% | 3,120 |
Fast Food Average 132 franchises | $602K – $1.6M | $35K | 6.1% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 132 Fast Food franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+31 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for WING-STOP franchisees (2010 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
213 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
2,155 franchisee contacts on file from official FDD filings.
2,155 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Primarily termination disputes, territorial exclusivity reduction, breach of development obligations, and outstanding payment claims against an international franchisee.
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a WING-STOP franchise ranges from $298,200 to $1,013,500. This includes a franchise fee of $25,000. Ongoing royalty fees are 6.0% of gross sales.
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