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Bella Bridesmaids
Bella Bridesmaids franchises operate quaint and inviting showrooms that offer stylish, wearable, and modern bridesmaid dresses in an intimate, upscale setting, providing personalized attention to customers. The business model revolves around licensing the Bella Bridesmaids System, which includes proprietary operating methods, inventory controls, training, and marketing techniques for retail bridesmaid dress sales. The target market consists of brides and bridesmaids seeking chic designer dresses, competing with bridal shops, boutiques, and online retailers.
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Franchise Costs
Greater of 4% royalty or $600/mo + tiered systemwide marketing fund ($1,000-$2,000/yr or 0.5% of gross revenue over $600k prior sales, paid monthly) + $125/mo technology + $48-$60/mo QuickBooks + $25/mo Squarespace scheduling
Financial Performance
Item 19 Financial Performance
Data Based On: 41 franchised stores operational for the entire 2023 calendar year.
* Average and median gross revenue are directly stated for 41 franchised stores. Highest ($1,000,688) and lowest ($84,031) performing franchised store revenues are noted, but not used for quartile values as the data is not segmented into quartiles.
Extracted Item 19 Section
Avg. Revenue: $363,289
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Unlock financial performance dataBella Bridesmaids Franchise Analysis
In the niche of bridal retail, Bella Bridesmaids promises stylish showrooms for modern bridesmaids, but its franchise network has undergone a sharp transformation. Item 19 delivers revenue benchmarks that stand out in fashion retail, while SBA lending history and recent location shifts offer clues to operational realities. Can this contracting system still deliver for new owners?
Financials from the 2024 FDD position Bella Bridesmaids as mid-range for clothing franchises. Item 7 details total investment at $102,900-$262,000, starting with a $50,000 franchise fee. Ongoing fees include the greater of 4% gross sales or $600 monthly royalty, 0.5% brand fund (tiered up to $2,000/year or 0.5% over $600K prior sales), plus $125/month technology, $48-$60/month QuickBooks, and $25/month scheduling—higher than basic retail norms due to tech add-ons. Item 19 shines with average gross revenue of $363,289 and median $290,315 from existing units, implying solid top-line potential if you hit averages, though medians suggest variability and no direct profit figures leave margins unclear (fashion retail typically 10-20% net after costs).
System health flags caution: 41 franchised plus 4 corporate locations mark -25% contraction (55 total in 2022 to 45 in 2023, per trends). Just 1 termination but 10 transfers signal owner churn, with only 1 projected new unit. SBA data bolsters credibility—25 loans averaging $164,832 with 8% default rate, low for retail and better than industry averages around 15-20%, indicating viable financing and lower risk. Growth stall amid online bridal competition tempers enthusiasm, but steady revenues and low defaults make it a calculated bet for experienced retailers eyeing $300K+ sales in upscale niches.
Analysis based on the 2024 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How Bella Bridesmaids Compares
Key Insights
- One of the lowest investment costs in Clothing & Fashion (ranked #2 of 6)
- Top 10 largest franchise system in Clothing & Fashion
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Bella Bridesmaids Current | $103K – $262K | $50K | 4.0% | 41 |
| PRO IMAGE FRANCHISE LC FRANCHISE AGREEMENT | $110K – $606K | $30K | 5.0% | 149 |
| CLOTHES MENTOR | $305K – $429K | $25K | 4.0% | 113 |
| APRICOT LANE | $150K – $342K | $40K | 5.5% | 85 |
| MAINSTREAM BOUTIQUE | $198K – $361K | N/A | N/A | 64 |
| Pearce Bespoke | $43K – $128K | $56K | 10.0% | 49 |
Clothing & Fashion Average 6 franchises | $151K – $355K | $40K | 5.7% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 6 Clothing & Fashion franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2023)
Outlets by state across the United States
+16 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for Bella Bridesmaids franchisees (2011 – 2024)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
25 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
76 franchisee contacts on file from official FDD filings.
76 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a Bella Bridesmaids franchise ranges from $102,900 to $262,000. This includes a franchise fee of $50,000. Ongoing royalty fees are 4.0% of gross sales.
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