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CLOTHES MENTOR
Clothes Mentor franchises stores that buy and sell gently used and new women’s clothing and accessories. The business model involves selling franchises to operators who run these resale stores, with the franchisor providing support and branding. The target market is primarily women seeking affordable, quality second-hand and new fashion items.
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Franchise Costs
4% royalty + $2,000/yr NMF (national marketing, up to $3,000/yr) + $1,000/yr technology access + $300/mo software support
Financial Performance
Item 19 Financial Performance
Data Based On: 106 franchised Clothes Mentor® Stores in operation for the entire calendar year ended December 31, 2024, divided into quartiles.
* All values for 2024 were extracted from 'SECTION B, TABLE 1 – 2024 AVERAGE NET SALES' and 'SECTION B, TABLE 2 – 2024 AVERAGE GROSS PROFIT'. 'Average Net Sales' from Table 1 is used for 'average_gross_revenue'. 'Gross Profit' from Table 2 is defined as 'Net Sales less Cost of Goods and does not reflect any expenses related to Store operations'. This definition does not align with the prompt's definition for 'average_net_profit' (which requires subtraction of operating expenses) or 'average_ebitda', thus these fields are set to null. No information on operating expenses or other profit metrics (net income, EBITDA) was found to calculate 'best_guess_profit_low' or 'best_guess_profit_high'.
Extracted Item 19 Section
Avg. Revenue: $780,058
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Unlock financial performance dataCLOTHES MENTOR Franchise Analysis
The resale fashion sector is booming with demand for affordable, sustainable women's clothing, positioning Clothes Mentor as a player in buying and reselling gently used items. Item 19 offers a clear window into revenue performance, while SBA lending history and recent system metrics paint a picture of operational realities. Yet, a subtle contraction trend begs the question: is this a mature system ripe for the right operator, or a signal to look elsewhere?
Financially, Item 7 pegs total investment at $305,000-$428,500, starting with a $25,000 franchise fee—mid-range for retail resale but higher than some peers under $250K. Ongoing fees include 4% royalty, reasonable for the category, but add-ons stack up: $2,000 annual national marketing fund (capped at $3,000), $1,000 tech access, and $300/month software support, pushing total ongoing costs above norms. Item 19 shines here, disclosing average gross revenue of $780,058 and median $729,053 across stores—strong for resale retail, suggesting potential 20-25% EBITDA margins if expenses align with FDD estimates, though profitability varies by location and management.
System health shows mixed signals: 113 locations after dropping 6% from 120 in 2023, with just 1 termination (low risk) but 5 transfers indicating some owner churn. Projected 9 new units signals modest expansion, yet contraction bucks clothing resale growth trends. SBA data is a bright spot—66 loans averaging $189,865 with only 3% default rate, far below industry 15-20% averages, confirming solid financing appeal and low risk for operators. For investors eyeing retail, the revenue punch and low defaults offset shrinkage, but vet local markets closely as system maturity demands experienced resale operators to thrive.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How CLOTHES MENTOR Compares
Key Insights
- Higher investment than 100% of Clothing & Fashion franchises
- #2 largest franchise system in Clothing & Fashion
- One of the lowest SBA loan default rates in Clothing & Fashion
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
CLOTHES MENTOR Current | $305K – $429K | $25K | 4.0% | 113 |
| PRO IMAGE FRANCHISE LC FRANCHISE AGREEMENT | $110K – $606K | $30K | 5.0% | 149 |
| APRICOT LANE | $150K – $342K | $40K | 5.5% | 85 |
| MAINSTREAM BOUTIQUE | $198K – $361K | N/A | N/A | 64 |
| Pearce Bespoke | $43K – $128K | $56K | 10.0% | 49 |
| Bella Bridesmaids | $103K – $262K | $50K | 4.0% | 41 |
Clothing & Fashion Average 6 franchises | $151K – $355K | $40K | 5.7% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 6 Clothing & Fashion franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+15 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for CLOTHES MENTOR franchisees (2010 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
66 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
113 franchisee contacts on file from official FDD filings.
113 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a CLOTHES MENTOR franchise ranges from $305,000 to $428,500. This includes a franchise fee of $25,000. Ongoing royalty fees are 4.0% of gross sales.
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