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Floyd's 99
Floyd's 99 Franchising, LLC offers franchises for operating retail barbershops under the 'FLOYD’S 99' brand, providing haircutting, coloring, barbering, and grooming services in a modern, trendy atmosphere by licensed professionals. The business model primarily involves multi-unit development agreements for qualified developers to open multiple shops in designated areas, with some single-unit franchises on a case-by-case basis, including retail sales of branded grooming products. They target walk-in clients, primarily men but also women, seeking value-priced, high-quality services between discount chains and upscale salons.
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Franchise Costs
6% royalty + 1.5% national marketing contribution + $500/mo POS/service support fees
Financial Performance
Item 19 Financial Performance
Data Based On: 43 Mature Franchised Barbershops reporting for the full year 2024 for Annual Net Revenue and Operating Profit (EBITDA).
* Extracted data for Mature Franchised Barbershops for the year 2024. Average Gross Revenue from Chart 1, Average EBITDA from Chart 2. EBITDA margin calculated as Average EBITDA ($156,236) divided by Average Gross Revenue ($980,036). No additional expense or profit margin data was provided to estimate a net profit range.
Extracted Item 19 Section
Avg. Revenue: $980,036
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Unlock financial performance dataFloyd's 99 Franchise Analysis
In the competitive men's grooming space, Floyd's 99 stands out with its trendy barbershop vibe targeting value-conscious clients between discount chains and luxury salons. Item 19 financials paint a picture of solid top-line performance, but whispers of razor-thin profitability raise eyebrows. What does the data say about turning that modern atmosphere into real returns for franchisees?
Floyd's 99 has been franchising selectively, favoring multi-unit developers, with 65 franchised units as of 2024—up just 5% from 62 in 2023—alongside 73 corporate shops. Projected openings sit at 9 new units, but 24 system transfers signal potential owner churn. Item 7 pegs initial investment at $399,500-$767,500 (franchise fee $49,500), plus 6% royalties, 1.5% ad fund, and $500/month POS fees. SBA data shows 9 loans averaging $678,278, hinting at heavy financing needs.
Item 19 reveals average gross sales of $980,036 and median $954,156 across units, but the 0% EBITDA margin screams red flag—expenses are devouring every dollar of revenue after interest and taxes. This flat profitability amid high sales volume questions the model's scalability for single-unit operators, especially with ongoing fees eating 7.5%+ of top line. For multi-unit developers, modest growth and transfer activity suggest caution; the trajectory points to steady but not explosive expansion, making Floyd's 99 a niche play rather than a slam-dunk investment.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How Floyd's 99 Compares
Key Insights
- Higher investment than 83% of Specialty Retail franchises
- Higher than average SBA loan default rate in Specialty Retail
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Floyd's 99 Current | $400K – $768K | $50K | 6.0% | 65 |
| MERLE NORMAN COSMETICS | $48K – $260K | N/A | N/A | 797 |
| CORNWELL | $80K – $324K | N/A | N/A | 793 |
| BATTERIES PLUS | $285K – $537K | $50K | 5.0% | 601 |
| PET SUPPLIES PLUS | $537K – $2.0M | $50K | 3.0% | 502 |
| WILD BIRDS UNLIMITED | $227K – $379K | $40K | 4.0% | 340 |
Specialty Retail Average 47 franchises | $284K – $703K | $39K | 5.0% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 47 Specialty Retail franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for Floyd's 99 franchisees (2019 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
9 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
105 franchisee contacts on file from official FDD filings.
105 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a Floyd's 99 franchise ranges from $399,500 to $767,500. This includes a franchise fee of $49,500. Ongoing royalty fees are 6.0% of gross sales.
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