HomeCare Advocacy Network

Item 7 lays out the financial entry: $144,650 to $186,500 total investment, kicked off by a $55,000 franchise fee (Item 5). Ongoing fees hit hard at 7% royalty on gross revenues, 2% brand fund contribution, and a variable $750-$2,500 monthly HCAN marketing services fee—potentially adding 10-20% more to total outflows depending on scale. No Item 19 means no disclosed average revenues or profits from existing units, a notable gap in a sector where benchmarks often exceed $1M annually for mature players; this forces reliance on unverified owner claims during validation.

System health per Items 20-21 shows 8 locations in 2022 swelling to 10 in 2023—a solid 25% gain for a young brand headquartered in Omaha, NE. Projected 13 new units signal aggressive franchisor ambition (Item 21), but the tiny footprint amplifies risks like unproven support scalability. For investors eyeing non-medical home care and staffing, the sub-$200K startup appeals versus higher-barrier competitors, yet the fee stack and data drought demand rigorous due diligence on real-world margins.