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INTERNATIONAL HOUSE OF PANCAKES, IHOP
IHOP franchises restaurants featuring signature pancakes and a diverse menu of breakfast, lunch, and dinner items, offered in full-service, fast-casual, and quick-serve formats primarily at non-traditional venues such as airports, hospitals, schools, military bases, and shopping malls. The business model involves multi-unit development agreements where franchisees develop and operate specified numbers of restaurants in high-traffic locations, paying initial fees and ongoing royalties to the franchisor. They target the general public seeking convenient family dining or quick meals in institutional and travel settings.
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Franchise Costs
4.5% royalty + 1-3.5% national ad fund + $150-300/mo payment protection fee + $1,700-2,300/yr technology support
Financial Performance
Item 19 Financial Performance
Data Based On: 33 franchised non-traditional IHOP Restaurants active and operating as of December 29, 2024 (including 7 opened in 2024).
* Calculated weighted average gross revenue for 2024 using regional unit counts and average sales: (4 units × $1,207,333 + 1 unit × $1,808,125 + 20 units × $1,680,909 + 8 units × $1,247,727) / 33 total units = $1,522,347. Calculated weighted average of regional median sales for 2024: (4 units × $1,138,957 + 1 unit × $1,808,125 + 20 units × $1,213,613 + 8 units × $1,306,630) / 33 total units = $1,245,129. No explicit overall median was provided, so a weighted average of regional medians was used. No information on net income, net profit, EBITDA, or expenses was provided.
Extracted Item 19 Section
Avg. Revenue: $1,522,347
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Unlock financial performance dataINTERNATIONAL HOUSE OF PANCAKES, IHOP Franchise Analysis
IHOP's six-decade franchising legacy promises stability in non-traditional dining spots like airports and malls, but recent system contraction raises eyebrows. Item 19 finally discloses revenue snapshots across its units, while a hefty SBA loan backlog and persistent litigation threads hint at deeper operational strains. Is this breakfast giant still flipping profits for franchisees, or serving up more risk than pancakes?
Franchising since 1960 under Dine Brands Global, IHOP's system hovered at 577 locations in 2023 before dipping to 575 in 2024—a flat zero percent growth trajectory that signals stagnation amid multi-unit development mandates in high-traffic venues. Only 48 franchise locations are noted, with 8 projected new units, suggesting limited expansion appetite. Item 7 outlines initial investments from $782,498 to $4,041,265, including a $25,000 franchise fee, while ongoing fees stack up: 4.5% royalty, 1-3.5% ad fund, plus $150-300/month payment protection and $1,700-2,300/year tech support. Frequent litigation—termination disputes, non-renewals, and bankruptcies—points to franchisee struggles, with 81 SBA loans averaging $967,325 underscoring high capital barriers and potential distress.
Item 19 reveals solid top-line performance: average gross revenue of $1,522,347 and median $1,245,129, impressive for fast-casual breakfast in captive markets, implying healthy 20-30% margins before fees if costs align. Yet the slight unit contraction and bankruptcy history flag system health risks, especially for multi-unit operators facing breach claims and vacate orders. For investors eyeing $1M+ AUVs, this FDD paints a high-reward but volatile play—strong revenues tempt, but flat growth and legal noise demand scrutiny on local viability.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How INTERNATIONAL HOUSE OF PANCAKES, IHOP Compares
Key Insights
- Higher investment than 77% of Fast Food franchises
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
INTERNATIONAL HOUSE OF PANCAKES, IHOP Current | $782K – $4.0M | $25K | 4.5% | 48 |
| MCDONALD'S | $1.5M – $2.6M | $45K | N/A | 12,772 |
| LITTLE CAESARS | $377K – $1.8M | $20K | 6.0% | 3,788 |
| AFC | $45K – $151K | $6K | 9.5% | 3,572 |
| KFC (NON-TRADITIONAL) | $1.2M – $4.2M | $45K | N/A | 3,404 |
| SONIC DRIVE-IN | $1.5M – $2.5M | $15K | 5.0% | 3,120 |
Fast Food Average 132 franchises | $602K – $1.6M | $35K | 6.1% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 132 Fast Food franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+38 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for INTERNATIONAL HOUSE OF PANCAKES, IHOP franchisees (2010 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
81 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
63 franchisee contacts on file from official FDD filings.
63 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Primarily termination disputes, non-renewal of franchise agreements, operational failures, failure to vacate premises after expiration or termination, breach of contract claims by franchisees, and bankruptcy-related disputes.
Bankruptcy (Item 4)
YogaWorks, Inc. (prior employer of CFO Vance Chang) filed Chapter 11 on October 14, 2020.
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a INTERNATIONAL HOUSE OF PANCAKES, IHOP franchise ranges from $782,498 to $4,041,265. This includes a franchise fee of $25,000. Ongoing royalty fees are 4.5% of gross sales.
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