Maid Brigade

Maid Brigade

Maid Brigade franchises provide supervised team cleaning services for residential homes and light commercial properties, along with sales of proprietary and other household products under the Maid Brigade brand. Franchisees receive exclusive operating territories, access to marketing programs, operational support, and proprietary tools like the Vision Analysis System. The target market includes homeowners and light commercial clients seeking reliable, team-based cleaning services.

71
Locations
$121K–$136K
Investment
Since 1984
Franchising
ServicesScottsdale, AZEvive Brands, LLCwww.maidbrigade.comDisclaimer

Franchise Costs


Franchise Fee
$49,900
Item 5 of FDD
Initial Investment Range
$120,616 $136,366
Low: $120,616High: $136,366
Item 7 of FDD
Royalty Rate
6.90%
of gross sales
Brand Fund
2.00%
Item 6 of FDD
Fixed Monthly Fees
$72 – $572
Item 6 of FDD

6.9% royalty (reducible with volume, weekly minimums after year 1) + 2% ad fund + $72/mo technology fee + up to $500/mo call center fee

Financial Performance


Item 19 Financial Performance

Average Gross Revenue
$0
Median Gross Revenue
$0
Top Quartile Revenue
$0
Bottom Quartile Revenue
$0

Data Based On: 70 Included Franchisees (14 single-territory and 56 multi-territory) open for the full Measurement Period from January 1, 2024, to December 31, 2024.

* Overall average_gross_revenue calculated as a weighted average of Single Territory (14 units @ $410,782) and Multi-Territory (56 units @ $1,097,909) franchisees: (14 * $410,782 + 56 * $1,097,909) / 70 = $960,484. Overall median_gross_revenue estimated as a weighted average of the reported medians for Single Territory (14 units @ $366,688) and Multi-Territory (56 units @ $730,220) franchisees: (14 * $366,688 + 56 * $730,220) / 70 = $657,514. revenue_top_quartile calculated as a weighted average of the average gross revenues for the Top 1/3 segments of Single Territory (5 units @ $810,020) and Multi-Territory (19 units @ $2,141,565) franchisees: (5 * $810,020 + 19 * $2,141,565) / 24 = $1,864,160. revenue_bottom_quartile calculated as a weighted average of the average gross revenues for the Lowest 1/3 segments of Single Territory (5 units @ $79,801) and Multi-Territory (18 units @ $323,809) franchisees: (5 * $79,801 + 18 * $323,809) / 23 = $270,764. Table One (Single Operating Territory Franchisees) states a total of 14 Included Franchisees, but subdivides them into three groups of five (Top 1/3), five (Middle 1/3), and five (Lowest 1/3) franchisees, which sum to 15 units. The overall average and median values provided for 'All Franchisees' are based on 14 units. For the top and bottom quartile calculations, the reported average revenues for the 5-unit 'Top 1/3' and 5-unit 'Lowest 1/3' segments were used.

Extracted Item 19 Section

How Maid Brigade Compares


Key Insights

  • Lower than average SBA loan default rate in Cleaning Services
FranchiseInvestmentFeeRoyaltyLocations
Maid Brigade
Current
$121K – $136K$50K6.9%71
THE MAIDS$82K – $160K$57K6.9%1,517
Chem-Dry$119K – $265K$36K7.0%1,099
MERRY MAIDS$127K – $170K$55K7.0%802
OpenWorks$4K – $134K$25K15.0%615
OXI FRESH CARPET CLEANING$54K – $105K$48KN/A481
Cleaning Services Average
72 franchises
$187K – $374K$45K7.1%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 72 Cleaning Services franchises by location count.

Locations & Growth


Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2024)

Outlets by state across the United States

Top States
1TX
9
2FL
9
3CA
7
4NY
5
5WA
4
6VA
3
7NJ
3
8NC
3
9OR
2
10CT
2
11IL
2
12MD
2
13AZ
2
14OK
1
15PA
1

+18 more states

SBA Loan History


Historical SBA 7(a) loan data for Maid Brigade franchisees (20112025)

Total Loans
19
Average Loan
$304,921
Total Volume
$5.8M
Default Rate
5.3%

Loans by Year

SBA 7(a) loan activity over time

* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.

Franchisee Contacts


87 franchisee contacts on file from official FDD filings.

NameSBA Loan
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active

87 Contacts Available

Unlock all Maid Brigade franchisee contacts with verified contact information

Due Diligence


Litigation (Item 3)

Franchisee Cases0
No litigation involving franchisees reported

Bankruptcy (Item 4)

Bankruptcy HistoryNo
No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
1
Non-Renewals
0
Reacquired
0
Ceased Ops
1
Transfers
2
Sold to Franchisees
0
Projected New
8

Frequently Asked Questions


The total initial investment to open a Maid Brigade franchise ranges from $120,616 to $136,366. This includes a franchise fee of $49,900. Ongoing royalty fees are 6.9% of gross sales.

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