MENCHIE'S
Menchie’s Group, Inc. franchises MENCHIE’S stores specializing in self-serve premium frozen yogurt, ice cream, desserts, and beverages prepared according to proprietary recipes and served in a distinctive store atmosphere under the MENCHIE’S System. The business model involves granting single-unit franchises or area development agreements for multiple stores, with franchisees adhering to specific operational procedures, designs, and trademarks. It targets the general public in a competitive frozen dessert market, with sales potentially seasonal due to warmer weather demand.
Franchise Costs
6% royalty + 2% ad fund + $80/mo technology fee
Financial Performance
Item 19 Financial Performance
Data Based On: 275 franchised Stores open and operating for the entire Measurement Period (January 2, 2022 - December 31, 2023) and were located in traditional locations.
Extracted Item 19 Section
How MENCHIE'S Compares
Key Insights
- Lower investment than 75% of Desserts & Ice Cream franchises
- #2 largest franchise system in Desserts & Ice Cream
- Lower than average SBA loan default rate in Desserts & Ice Cream
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
MENCHIE'S Current | $165K – $425K | $40K | 6.0% | 296 |
| RITA'S FRANCHISE COMPANY, LLC; RITA'S ICE-CUSTARD-HAPPINESS | $315K – $713K | $35K | 6.5% | 569 |
| DIPPIN' DOTS | $139K – $399K | $35K | 6.0% | 260 |
| MARBLE SLAB CREAMERY | $355K – $477K | $25K | 6.0% | 249 |
| HAAGEN DAZS SHOP | $215K – $568K | $30K | 4.0% | 207 |
| BRUSTER'S | $409K – $1.1M | $40K | 5.0% | 205 |
Desserts & Ice Cream Average 28 franchises | $327K – $657K | $36K | 7.0% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 28 Desserts & Ice Cream franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2023)
Outlets by state across the United States
+23 more states
SBA Loan History
Historical SBA 7(a) loan data for MENCHIE'S franchisees (2010 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
Franchisee Contacts
348 franchisee contacts on file from official FDD filings.
| Name | SBA Loan |
|---|---|
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
John Smith ABC Franchise LLC | $350,000 2023 · Active |
348 Contacts Available
Unlock all MENCHIE'S franchisee contacts with verified contact information
Due Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
Affiliate MidiCi Group, LLC filed Chapter 11 on September 21, 2018.
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
The total initial investment to open a MENCHIE'S franchise ranges from $165,110 to $424,571. This includes a franchise fee of $40,000. Ongoing royalty fees are 6.0% of gross sales.
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