Project Mid-T
StudioRes is a mid-scale extended-stay hotel franchise where franchisees establish and operate hotels featuring studio guestrooms with kitchenettes, sleeping quarters, and baths. The business model grants non-exclusive franchises to use the StudioRes system, including trademarks, design criteria, quality standards, training, reservation systems, and marketing programs. It targets mid-scale consumers needing affordable, functional accommodations for extended stays.
Franchise Costs
5% royalty + 1.5% marketing fund (within 9% bundled fee on gross room sales) + $1,200-$1,400/mo revenue management services (may be required for new franchisees)
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
How Project Mid-T Compares
Key Insights
- Higher investment than 100% of Extended Stay franchises
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
Project Mid-T Current | $14.2M – $18.7M | $50K | 5.0% | 0 |
| STUDIO 6 | $97K – $9.0M | $25K | 5.0% | 219 |
| HAWTHORN SUITES HOTELS AND HAWTHORN SUITES | $12.3M – $14.3M | $40K | 5.5% | 71 |
| HOMETOWNE STUDIOS BY RED ROOF | $10.7M – $13.2M | $30K | 5.5% | 45 |
| Hyatt Studios | $12.0M – $21.5M | $50K | 5.0% | 45 |
| GRANDSTAY RESIDENTIAL SUITES | $125K – $24.2M | $35K | 5.0% | 30 |
Extended Stay Average 9 franchises | $7.6M – $14.7M | $38K | 5.2% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 9 Extended Stay franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2023)
Outlets by state across the United States
Due Diligence
Litigation (Item 3)
One franchisor-initiated arbitration against a franchisee for unpaid fees, furniture costs, and liquidated damages; one lawsuit by a former franchisee alleging breach of good faith and fair dealing related to withdrawal of brand authorization due to operating defaults.
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
Frequently Asked Questions
The total initial investment to open a Project Mid-T franchise ranges from $14,199,900 to $18,676,200. This includes a franchise fee of $50,000. Ongoing royalty fees are 5.0% of gross sales.
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