Street Pizza

Item 7 lays out a hefty initial investment of $1,803,500 to $3,303,333, covering build-out for leased full-service spots with liquor licenses, oven-fired pizzas, signature cocktails, and desserts like sticky toffee pudding. The $50,000 franchise fee gets you recipes, ops manuals, trademarks, and training from GRNA Holdings in Irving, TX—franchising just since 2025 with one corporate location. Ongoing fees hit 5% royalty, 0.5% brand fund, plus a mandated 1% local marketing spend, which could strain cash flow in the cutthroat casual dining arena without proven sales data.

No Item 19 means no average unit volumes or profit snapshots, a red flag for a system this young—only two SBA loans on record averaging $121,450 suggest cautious lender interest rather than widespread adoption. With zero franchise units disclosed and franchising barely launched, growth relies on affiliate experience, but high entry barriers and competition from established pizza players make validation tough. If you're eyeing this for moderate pricing in vibrant atmospheres, the numbers scream high risk until more outlets prove the model.