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TACO BELL TRADITIONAL (UNIT)
Taco Bell Traditional Unit franchisees operate quick-service restaurants offering inexpensively priced, quality Mexican-style food for take-out and on-premises eating. The franchisor grants non-exclusive franchises to use Taco Bell trademarks, system, and proprietary methods for free-standing Traditional Units, In-Lines, or End-Caps featuring full menus, counters, seating, and often drive-thrus. The target market is the general public seeking affordable fast food in a competitive quick-service restaurant industry.
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Franchise Costs
5.5% royalty + 4.25% ad fund + $750/year All Access fee + $715/quarter merchandising program
Financial Performance
Item 19 Financial Performance
Data Based On: 2nd year sales of 346 existing Units opened between January 1, 2021 and December 31, 2023 with at least 2 years' worth of Gross Sales data. This sample set includes single brand, free-standing Units with drive-thrus, and excludes multi-brand Units/in-line/licensed Units.
* Average gross revenue calculated as the average of the midpoints of the projected annual gross sales ranges provided by Kalibrate and SiteZeus forecast tools for 346 existing units. Kalibrate midpoint: ($746,159 + $3,185,514) / 2 = $1,965,836.5. SiteZeus midpoint: ($865,412 + $3,263,046) / 2 = $2,064,229. Average of midpoints: ($1,965,836.5 + $2,064,229) / 2 = $2,015,032.75.
Extracted Item 19 Section
Avg. Revenue: $2,015,033
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Unlock financial performance dataHow TACO BELL TRADITIONAL (UNIT) Compares
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
TACO BELL TRADITIONAL (UNIT) Current | $1.9M – $4.3M | $45K | 5.5% | 0 |
| MCDONALD'S | $1.5M – $2.6M | $45K | N/A | 12,772 |
| LITTLE CAESARS | $377K – $1.8M | $20K | 6.0% | 3,788 |
| AFC | $45K – $151K | $6K | 8.0% | 3,572 |
| KFC (NON-TRADITIONAL) | $1.2M – $4.2M | $45K | N/A | 3,404 |
| SONIC DRIVE-IN | $1.5M – $2.5M | $15K | 5.0% | 3,120 |
Fast Food Average 133 franchises | $598K – $1.6M | $35K | 6.1% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 133 Fast Food franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+35 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for TACO BELL TRADITIONAL (UNIT) franchisees (2010 – 2024)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
41 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
6,062 franchisee contacts on file from official FDD filings.
6,062 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a TACO BELL TRADITIONAL (UNIT) franchise ranges from $1,859,750 to $4,310,200. This includes a franchise fee of $45,000. Ongoing royalty fees are 5.5% of gross sales.
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