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THE HUMAN BEAN
The Human Bean franchise offers the right to operate espresso drive-thru stands specializing in the preparation and sale of espresso coffee, related beverages, and products. The business model involves granting licenses for single units or area developments, with initial investments ranging from $572,090 to $1,298,903, and relies on affiliates for company-owned operations while enforcing strict standards and specifications. It targets convenience-seeking customers, particularly coffee enthusiasts who prefer quick drive-thru service.
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Franchise Costs
Financial Performance
Item 19 Financial Performance
Data Based On: 140 franchised stores for the 12-month period ending December 31, 2024, as described in Table 2, and adjusted EBITDA for franchised units as described in Table 3.
Extracted Item 19 Section
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Unlock financial performance dataTHE HUMAN BEAN Franchise Analysis
Drive-thru coffee chains thrive on speed and convenience, but The Human Bean's trajectory hints at something steadier than the hype suggests. With Item 19 laying bare franchisee earnings and a robust SBA loan record painting a picture of funding realities, the numbers tease a model that's expanded without the volatility plaguing flashier rivals. Can this Oregon-based player deliver the returns to justify its mid-tier investment, or is the drive-thru dream masking hidden pitfalls?
Franchising since 2002, The Human Bean has methodically scaled from 146 locations in 2023 to 165 in 2024—a solid 13% growth, backed by projections for 10 new units and just 3 system transfers signaling stability over distress sales. Item 7 in the 2025 FDD pegs initial investment at $572,090-$1,298,903, covering buildout for espresso-focused drive-thrus, with a $35,000 franchise fee and ongoing royalties (typically 5-6% per FDD norms, though specifics vary). Item 19 disclosure is a green flag, revealing average revenues that top many coffee peers, though profitability hinges on high-traffic sites—top performers reportedly clear six figures in cash flow after expenses.
SBA data underscores viability with 56 loans averaging $446,788 and a low 8.9% default rate, far below industry averages that often exceed 15%, indicating franchisees secure financing and sustain operations. Yet the reliance on affiliates for the 12 corporate stores and single-unit/area development options demands operational discipline amid rising coffee costs. For drive-thru investors eyeing $1M+ commitments, this system's consistent growth and disclosed financials position it as a calculated bet in a saturated market, outperforming stagnant chains but trailing explosive outliers—ideal if you prioritize proven expansion over viral buzz.
Analysis based on the 2025 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How THE HUMAN BEAN Compares
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
THE HUMAN BEAN Current | N/A | $35K | N/A | 165 |
| PANERA BREAD BAKERY-CAFÉ | $633K – $4.9M | $35K | 5.0% | 1,112 |
| SCOOTER'S COFFEE | $1.2M – $1.3M | $40K | 6.0% | 882 |
| NOTHING BUNDT CAKES | $667K – $1.0M | $45K | 6.0% | 643 |
| GREAT AMERICAN COOKIES | $341K – $463K | $25K | 6.0% | 395 |
| 7 BREW | $894K – $2.2M | $35K | 4.5% | 297 |
Coffee & Bakery Average 39 franchises | $489K – $1.1M | $39K | 5.5% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 39 Coffee & Bakery franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2024)
Outlets by state across the United States
+10 more states
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for THE HUMAN BEAN franchisees (2013 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
56 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
181 franchisee contacts on file from official FDD filings.
181 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
As of the 2025 FDD, THE HUMAN BEAN has 165 franchise locations. The company has been franchising since 2002.
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