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BRICKS AND MINFIGS
Bricks and Minifigs operates retail stores that buy, sell, and trade new and used LEGO building bricks, minifigures, and accessories, providing a complete resale solution for LEGO products. The business model features a uniform system with inventory management, merchandising, customer trade-in programs, and optional services like birthday parties, after-school programs, and approved merchandise. It targets families with children, LEGO hobbyists, and the general public, with competition from various retail and online sellers.
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Franchise Costs
6% royalty + 1% ad fund + $200/mo technology fee
Financial Performance
Item 19 Financial Performance
Data Based On: The financial performance representations include results from franchised and company-owned locations operating during the 2025 calendar year. The text mentions various sample sizes for different tables, including 153 stores (Table 1), 104 stores (Tables 3 and 4), 6 affiliate locations (Table 5), and 159 franchise and affiliate locations (Tables 7 and 8), all open for the full 12-month period in 2025 (unless otherwise specified for partial-year locations for some tables).
* The provided OCR text describes the contents of various financial performance tables (Table 1 through Table 9 and Charts 1-2) for the 2025 calendar year, and in some cases, prior years. However, the actual numerical data or values within these tables and charts are not present in the OCR output. Therefore, specific financial metrics such as revenue, profit, and EBITDA, along with their associated values, cannot be extracted.
Extracted Item 19 Section
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Unlock financial performance dataHow BRICKS AND MINFIGS Compares
Key Insights
- Top 10 largest franchise system in Specialty Retail
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
BRICKS AND MINFIGS Current | $304K – $598K | $40K | 6.0% | 217 |
| CORNWELL | $80K – $324K | N/A | N/A | 793 |
| MERLE NORMAN COSMETICS | $48K – $263K | N/A | N/A | 757 |
| BATTERIES PLUS | $285K – $537K | $50K | 5.0% | 601 |
| PET SUPPLIES PLUS | $537K – $2.0M | $50K | 3.0% | 502 |
| WILD BIRDS UNLIMITED | $232K – $376K | $40K | 4.0% | 344 |
Specialty Retail Average 47 franchises | $287K – $705K | $39K | 5.0% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 47 Specialty Retail franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2025)
Outlets by state across the United States
+26 more states
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Unlock location growth dataFranchisee Contacts
213 franchisee contacts on file from official FDD filings.
213 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a BRICKS AND MINFIGS franchise ranges from $303,500 to $597,500. This includes a franchise fee of $40,000. Ongoing royalty fees are 6.0% of gross sales.
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