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CHIROWAY
ChiroWay Franchise, LLC offers franchises to state-licensed chiropractors, and in limited circumstances to chiropractic students, for the operation and/or management of ChiroWay Centers that provide chiropractic services to individuals and families using a monthly flat-fee subscription model. The business model emphasizes standardized protocols, proprietary software, and branding under the ChiroWay marks, with a focus on wellness-oriented regular care. Target market includes individuals and families seeking accessible chiropractic care without insurance reimbursements.
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Franchise Costs
4% royalty (min. $650/mo) + $325/mo marketing fund + $325/mo technology fee
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
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Unlock financial performance dataCHIROWAY Franchise Analysis
What if chiropractic care could ditch insurance dependency for a flat-fee subscription model, making wellness accessible to families year-round? ChiroWay's standardized protocols and proprietary software promise a turnkey system for licensed chiropractors. Yet with SBA loan patterns and expansion projections in the FDD, does this Minnesota-based brand signal steady scaling or reveal hurdles in a competitive health services niche?
Item 7 in the 2024 FDD outlines an initial investment of $102,000 to $154,500, including a $30,000 franchise fee, making it relatively affordable for medical service franchises. Ongoing fees include a 4% royalty (minimum $650/month), plus fixed $325/month for marketing and technology—totaling at least $1,300 monthly before revenue. No Item 19 earnings disclosure means buyers lack validated revenue or profit figures, a red flag in evaluating ROI; instead, rely on 14 SBA loans averaging $80,736, suggesting lenders see viability for financing about 75% of startup costs.
From 9 franchise locations in 2022 to 11 in 2023 (+22% growth), plus 1 corporate unit and 6 projected openings, the system shows modest momentum since franchising began in 2012. Two non-renewals hint at retention challenges, potentially tied to the model's reliance on subscription sign-ups without insurance. For chiropractors eyeing this, the low barrier and wellness focus could yield strong cash flow in untapped markets, but scrutinize local demand and validate via existing operators before committing.
Analysis based on the 2024 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How CHIROWAY Compares
Key Insights
- Lower than average SBA loan default rate in Medical Services
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
CHIROWAY Current | $102K – $155K | $30K | 4.0% | 11 |
| VISION SOURCE | $100K – $450K | N/A | 2.5% | 3,027 |
| THE JOINT CHIROPRACTIC (UNIT) | $254K – $521K | $40K | 7.0% | 696 |
| AFC/AMERICAN FAMILY CARE | $948K – $1.5M | $60K | 6.0% | 327 |
| THE MEDICINE SHOPPE OR MEDICINE SHOPPE | $513K – $896K | N/A | 3.0% | 271 |
| ANY LAB TEST NOW | $183K – $318K | $55K | 7.0% | 247 |
Medical Services Average 23 franchises | $281K – $571K | $59K | 6.5% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 23 Medical Services franchises by location count.
Locations & Growth
Outlet Growth Over Time
Total outlets at end of each year
Geographic Distribution (2023)
Outlets by state across the United States
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Unlock location growth dataSBA Loan History
Historical SBA 7(a) loan data for CHIROWAY franchisees (2015 – 2025)
Loans by Year
SBA 7(a) loan activity over time
* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.
14 SBA loans on record
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Unlock SBA loan historyFranchisee Contacts
11 franchisee contacts on file from official FDD filings.
11 Contacts Available
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Unlock contactsDue Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a CHIROWAY franchise ranges from $102,000 to $154,500. This includes a franchise fee of $30,000. Ongoing royalty fees are 4.0% of gross sales.
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