DEKA LASH

DEKA LASH

Deka Lash franchises operate studios offering eyelash extensions, skincare services, energy devices, related products and services, and approved Medspa services such as injectables and fillers. The business model uses a proprietary system of operating procedures, marks, and standards under the Deka Lash brand, with opportunities for single studios or multi-unit area development. The target market is the general public seeking year-round beauty and wellness services in a competitive market.

124
Locations
$286K–$461K
Investment
Since 2016
Franchising
ServicesMcMurray, PADL Brands, LLCDekaLash.comDisclaimer

Franchise Costs


Franchise Fee
$59,900
Item 5 of FDD
Initial Investment Range
$285,900 $460,850
Low: $285,900High: $460,850
Item 7 of FDD
Royalty Rate
6.00%
of gross sales
Brand Fund
3.00%
Item 6 of FDD
Fixed Monthly Fees
$1,293 – $1,293
Item 6 of FDD

6% royalty + 3% brand development + $399/mo technology + $600/mo customer service + $259/mo software + $35/mo music licensing

Financial Performance


Item 19 Financial Performance

Average Gross Revenue
$0
Median Gross Revenue
$0
Top Quartile Revenue
$0
Bottom Quartile Revenue
$0

Data Based On: 119 franchised outlets open and in operation for 12 months or more as of December 31, 2024.

* Calculated weighted average gross revenue from segmented data: (40 units × $437,199 + 40 units × $262,607 + 39 units × $142,922) / 119 total units = $282,068.89. Median gross revenue is taken from the Middle 1/3 segment as explicitly stated in the FDD.

Extracted Item 19 Section

How DEKA LASH Compares


Key Insights

  • Lower than average SBA loan default rate in Beauty & Spa Services
FranchiseInvestmentFeeRoyaltyLocations
DEKA LASH
Current
$286K – $461K$60K6.0%124
SPORTS CLIPS (SINGLE UNIT)$289K – $475K$30K6.0%1,754
SUPERCUTS$186K – $323K$40K6.0%1,701
DaVi Nails and Em Lash Studio$61K – $144K$65KN/A400
PALM BEACH TAN$648K – $1.1M$30K6.0%397
DAVI NAILS$57K – $125K$65K0.0%387
Beauty & Spa Services Average
49 franchises
$411K – $755K$48K6.2%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 49 Beauty & Spa Services franchises by location count.

Locations & Growth


Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2024)

Outlets by state across the United States

Top States
1FL
13
2GA
11
3TX
11
4CA
11
5PA
10
6OH
8
7NJ
7
8IL
6
9CO
5
10NC
5
11MI
4
12OK
4
13VA
4
14SC
3
15MA
3

+18 more states

SBA Loan History


Historical SBA 7(a) loan data for DEKA LASH franchisees (20182025)

Total Loans
82
Average Loan
$228,176
Total Volume
$18.7M
Default Rate
6.1%

Loans by Year

SBA 7(a) loan activity over time

* Data sourced from SBA 7(a) FOIA loan records. Default rate calculated from charged-off loans.

Franchisee Contacts


213 franchisee contacts on file from official FDD filings.

NameSBA Loan
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active
John Smith
ABC Franchise LLC
$350,000
2023 · Active

213 Contacts Available

Unlock all DEKA LASH franchisee contacts with verified contact information

Due Diligence


Litigation (Item 3)

Franchisee Cases0
No litigation involving franchisees reported

Bankruptcy (Item 4)

Bankruptcy HistoryNo
No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
12
Non-Renewals
0
Reacquired
0
Ceased Ops
1
Transfers
10
Sold to Franchisees
0
Projected New
N/A

Frequently Asked Questions


The total initial investment to open a DEKA LASH franchise ranges from $285,900 to $460,850. This includes a franchise fee of $59,900. Ongoing royalty fees are 6.0% of gross sales.

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