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DESI DISTRICT
Desi District franchises operate fast casual eateries serving Indian fusion street foods, with an optional boutique grocery market under one roof offering Indian grocery items and proprietary products. The business model features two options: Eatery-only (about 3,500 sq ft) or Eatery & Market (up to 10,000 sq ft), relying on efficient operations, trained staff, and locations in high-traffic, upscale areas with strong visibility and parking. Target customers include college-aged individuals to elderly families seeking unique dining and grocery experiences in premium market positions.
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Franchise Costs
4% royalty + $100-$2,000/mo software subscription
Financial Performance
Item 19 Financial Performance
This franchise did not provide Item 19 financial performance data.
Be careful if you are interested in investing. The lack of financial performance representations may indicate limited data or varying results across franchises.
Extracted Item 19 Section
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Unlock financial performance dataDESI DISTRICT Franchise Analysis
Picture a sizzling fusion of Indian street food and boutique groceries drawing crowds in upscale plazas—Desi District's fresh take on fast casual dining. As a 2024 franchisor out of Frisco, TX, with just five corporate spots, its FDD hints at ambitious scaling through high-traffic locations. But can this newbie's dual-model setup deliver for investors eyeing premium markets?
Item 7 in the 2024 FDD lays out a steep entry: initial investment from $669,200 for the 3,500 sq ft eatery-only model up to $2,503,000 for the full eatery-and-market buildout reaching 10,000 sq ft. Add a $30,000 franchise fee, ongoing 4% royalty on gross sales, and $100-$2,000 monthly software subscriptions. No Item 19 disclosure means no earnings claims, forcing buyers to probe deeper into operational efficiencies and staff training for profitability in these visibility-driven sites targeting everyone from college kids to seniors.
System maturity lags with zero franchised units since launching in 2024, five corporates, and four projected new openings. This signals cautious expansion but underscores risks in a competitive fast casual scene—no termination or transfer data yet to gauge stability. For risk-tolerant buyers chasing untapped Indian fusion demand, validate corporate performance and location economics; the wide investment spread demands site-specific modeling to ensure returns justify the premium outlay.
Analysis based on the 2024 Franchise Disclosure Document. All figures should be independently verified before making investment decisions.
How DESI DISTRICT Compares
Key Insights
- Higher investment than 76% of Fast Casual franchises
| Franchise | Investment | Fee | Royalty | Locations |
|---|---|---|---|---|
DESI DISTRICT Current | $669K – $2.5M | $30K | 4.0% | 0 |
| Tropical Smoothie Cafe | $276K – $771K | $35K | 6.0% | 1,650 |
| TROPICAL SMOOTHIE CAFÉ | $300K – $721K | $35K | 6.0% | 1,371 |
| FIREHOUSE SUBS RESTAURANTS (UNIT) | $405K – $1.6M | $20K | 6.0% | 1,249 |
| Zaxby's | $1.4M – $3.8M | $35K | 6.0% | 826 |
| Qdoba | $548K – $1.3M | $40K | 5.0% | 652 |
Fast Casual Average 107 franchises | $529K – $1.2M | $39K | 5.6% | – |
* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 107 Fast Casual franchises by location count.
Due Diligence
Litigation (Item 3)
Bankruptcy (Item 4)
System Health (Item 20)
Franchise system changes reported in the most recent fiscal year
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Unlock due diligence reportsFrequently Asked Questions
The total initial investment to open a DESI DISTRICT franchise ranges from $669,200 to $2,503,000. This includes a franchise fee of $30,000. Ongoing royalty fees are 4.0% of gross sales.
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