GoDog

GoDog

GoDog franchises allow operators to develop and manage campuses offering comprehensive dog services including overnight boarding, daycare, dog park and bar facilities, bathing, grooming, pet wellness, training, and related retail products. The business model centers on franchising these premium, multi-service pet care facilities under the GODOG® brand, with company-owned outlets operated by affiliates since 2015. The target market is dog owners seeking high-end recreational, care, and socialization services for their pets.

0
$1987K–$3696K
Investment
Since 2023
Franchising
ServicesAtlanta, GAGoDog Investment Holdings, LLCwww.godoghq.comDisclaimer

Franchise Costs


Franchise Fee
$80,000
Item 5 of FDD
Initial Investment Range
$1,987,250 $3,696,125
Low: $1,987,250High: $3,696,125
Item 7 of FDD
Royalty Rate
7.00%
of gross sales
Brand Fund
2.00%
Item 6 of FDD
Fixed Monthly Fees
$2,300
Item 6 of FDD

7% royalty + 2% brand fund + technology fee (lesser of 1% or $300/week ≈ $1,300/mo) + up to $1,000/mo additional software/technology fees

Financial Performance


Item 19 Financial Performance

Average Gross Revenue
$0
EBITDA Margin
0%
Average Net Income
$0
Average Net Profit
$0
Average Gross Profit
$0
Average EBITDA
$0

Data Based On: Data for 2 affiliate owned and operated GoDog Campuses (Durham, North Carolina and Nashville, Tennessee) covering the period January 1, 2021 to December 31, 2023.

* The data provided is for 2 "affiliate owned and operated GoDog Campuses" (Durham, NC and Nashville, TN), not franchised units. As no franchised data was available, this company-owned data is used with appropriate flags. - `average_gross_revenue`: Calculated as the 3-year (2021-2023) average of "AVG Gross Revenue" from Table 1, which represents the average of the two company-owned campuses: mean([$1,307,940, $1,912,944, $2,101,619]) = $1,774,168. - `average_ebitda`: Calculated as the 3-year (2021-2023) average of "AVG EBITDA (Net Ordinary Income)" from Table 1: mean([$397,145, $494,058, $581,310]) = $490,838. - `ebitda_margin_pct`: Calculated as the 3-year (2021-2023) average of the "Percentage of Gross Revenue" for EBITDA from Table 1: mean([30.36%, 25.83%, 27.66%]) = 27.95% (0.2795). - `average_net_profit`: Taken as the 3-year (2021-2023) average of "Projected Operating Profit" from Table 1: mean([$266,351, $306,293, $376,564]) = $316,403. - `average_gross_profit`: Calculated as the average of the 3-year average Gross Profit for the Durham and Nashville campuses: (mean(Durham Gross Profit [2021-2023]) + mean(Nashville Gross Profit [2021-2023])) / 2 = ($1,095,379 + $1,075,455) / 2 = $1,085,417. - `average_net_income`: Calculated as the average of the 3-year average Net Income for the Durham and Nashville campuses: (mean(Durham Net Income [2021-2023]) + mean(Nashville Net Income [2021-2023])) / 2 = ($410,360 + $202,445) / 2 = $306,403. - `best_guess_profit_low` and `best_guess_profit_high`: Derived from the lowest and highest *annual average Net Income* across the two campuses for the period 2021-2023. Annual average Net Incomes were $236,351 (2021), $306,293 (2022), and $376,564 (2023).

Extracted Item 19 Section

How GoDog Compares


Key Insights

  • Higher investment than 98% of Pet Services franchises
FranchiseInvestmentFeeRoyaltyLocations
GoDog
Current
$2.0M – $3.7M$80K7.0%0
PSP$541K – $2.0M$50K3.0%502
DOG TRAINING ELITE$174K – $203K$110K8.0%395
POOP 911$4K – $26KN/A25.0%254
WOOF GANG BAKERY$184K – $507K$50K7.0%236
CAMP BOW WOW$944K – $1.2M$50K7.0%223
Pet Services Average
45 franchises
$349K – $710K$56K7.5%

* Comparison based on latest FDD filings. Investment ranges from Item 7, fees from Item 5. Showing top 5 of 45 Pet Services franchises by location count.

Locations & Growth


Outlet Growth Over Time

Total outlets at end of each year

Geographic Distribution (2023)

Outlets by state across the United States

Top States
1NC
1

Due Diligence


Litigation (Item 3)

Franchisee Cases0
No litigation involving franchisees reported

Bankruptcy (Item 4)

Bankruptcy HistoryNo
No bankruptcy history reported

System Health (Item 20)

Franchise system changes reported in the most recent fiscal year

Terminations
0
Non-Renewals
0
Reacquired
0
Ceased Ops
0
Transfers
0
Sold to Franchisees
0
Projected New
0

Frequently Asked Questions


The total initial investment to open a GoDog franchise ranges from $1,987,250 to $3,696,125. This includes a franchise fee of $80,000. Ongoing royalty fees are 7.0% of gross sales.

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